Search Engine Watch

Search Engine Watch (SEW) is a website with news and information about search engines and search engine marketing.
Search Engine Watch website was started by Danny Sullivan in 1996. In 1997, Sullivan sold it to MecklerMedia (now Jupitermedia). In 2005 the website and Search Engine Strategies were sold to Incisive Media for $43 million. On November 30, 2006 Danny Sullivan left Search Engine Watch. Rebecca Lieb became editor-in-chief next month.
Google's Matt Cutts has named Search Engine Watch "a must read." Yahoo's Tim Mayer has said that Search Engine Watch is the "most authoritative source on search."