Zef Eisenberg

Ze'ev Eisenberg (22 March 1973 – 1 October 2020), known as Zef Eisenberg, was the British racecar driver, television presenter and businessman. He was the founder of sports nutrition brand Maximuscle. He was an ultra-speed motorbike racer.
He held mant land speed records for motorbike racing. His success in land speed racing led him to become a television presenter racer for the TV series "Speed Freaks", a six episode production on ITV4. He was born in London.
Eisenberg was killed, aged 47, when his car flipped and crashed on 1 October 2020 while attempting a British land speed record at RAF Elvington, Yorkshire.