Drover (company)

Drover is a London based company that provides vehicle subscriptions Users pay a fee for the right to use a car with insurance, maintenance, tax, MOT and breakdown coverage. The can change vehicles during the subscription or to cancel their subscriptions. 
History.
Drover was founded in late 2015 by Felix Leuschner. Previously, he was CEO of a fashion platform Sylistpick and virtual goods market Gamegoods, and Matt Varughese. They had seen that most of the efforts in changing mobility had been focused on how to get from A to B and that very little had been done around car ownership itself.
In March, 2018 Drover got £5.5m from investors including BP Ventures, Partech Ventures and Cherry Ventures. This was on top of a £2m pre-seed investment.
In April 2018, Drover partnered with BMW Group to provide BMW and Mini vehicles to their users.
Service.
Drover does not own any cars. it provides for vehicle subscriptions. Users pay a monthly fee for a car. This includes insurance, breakdown coverage, maintenance tax and MOT. There are no long term commitments. This lets users change cars and upgrade, downgrade or cancel their subscriptions. Felix Leuschner, CEO, says that by providing a better way of doing things , Drover will be able to improve the typical car purchasing experience.