externalities related to the environment. ICT is shifting many areas of society (and therefore industry) to

digital experiences and services that do not require fossil fuels or similar natural resources. Vehicle sharing,

product rental-reuse networks, and new manufacturing methods offer the promise of far less consumable

consumption. And even though the appearance of delivery trucks and shipping boxes gives the impression of

environmental damage, most studies indicate that online shopping is better for the environment than

individuals shopping in person. (This is partly attributed to greater efficiency in a few trucks driving to a

neighborhood rather than everyone in the neighborhood driving to several stores.) Consumers and

governments can spur on those environmental benefits by choosing or partnering with companies that focus

on furthering their environmental impact, such as by using solar power to fuel their computer servers or by
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