"term ""ploughman's lunch"" is believed to date no further back than the 1950s, when the Cheese Bureau (a marketing body affiliated with the J. Walter Thompson advertising agency) began promoting the ploughman's lunch in pubs as a way to increase the sales of cheese, which had recently ceased to be rationed. Its popularity increased as the Milk Marketing Board promoted the meal nationally throughout the 1960s. Pierce the Ploughman's Crede (c.1394) mentions the traditional ploughman's meal of bread, cheese and beer. Bread and cheese formed the basis of the diet of English rural labourers for centuries, with skimmed-milk cheese, supplemented"
"Milk Marketing Board The Milk Marketing Board was a producer run product marketing board, established by the Agricultural Marketing Act in 1933 to control milk production and distribution in the United Kingdom. It functioned as buyer of last resort in the milk market in Britain, thereby guaranteeing a minimum price for milk producers. It also participated in the development of milk products, introducing 'Lymeswold cheese.' From the 1950s onwards, there were several memorable advertising campaigns by the Milk Marketing Board. Slogans included ""full of natural goodness"", ""is your man getting enough?"", ""milk's gotta lotta bottle"" (written by the advertising executive"
"in 50 seconds or less. Drive-thru sales eventually accounted for more than half of McDonald's systemwide sales. Meantime, the Happy Meal, a combo meal for children featuring a toy, was added to the menu in 1979. A period of aggressive advertising campaigns and price slashing in the early 1980s became known as the ""burger wars"". Burger King suggested to customers: ""have it your way""; Wendy's offered itself as the ""fresh alternative"" and launched their ""Where's the beef?"" campaign. McDonald's sales and market still predominated, however. During the 1980s, a period of substantial expansion, McDonald's further diversified its menu to suit"
"budget brand. With the end of rationing in 1955, the market was opened to the forces of supply and demand, and brand marketing became prevalent. The competition between the major producers was given further impetus with the beginning of commercial television advertising in 1955 and, throughout the 1950s and 1960s, competing companies vied with each other to produce the margarine that tasted most like butter. In the mid-1960s, the introduction of two lower-fat blends of butter oil and vegetable oils in Scandinavia, called ""Lätt & Lagom"" and ""Bregott"", clouded the issue of what should be called ""margarine"" and began the"
"Got Milk? Got Milk? (stylized as got milk?) is an American advertising campaign encouraging the consumption of milk, which was created by the advertising agency Goodby Silverstein & Partners for the California Milk Processor Board in 1993, and was later licensed for use by milk processors and dairy farmers. It launched in 1993 with the now-famous ""Aaron Burr"" television commercial, directed by Michael Bay. The national campaign, run by MilkPEP (Milk Processor Education Program) added the ""got milk?"" logo to its ""Milk Mustache"" ads beginning in 1995. In January 2014, MilkPEP discontinued its Milk Mustache and got milk? advertisements, and"
"California Milk Processor Board The California Milk Processor Board is a nonprofit marketing board funded by California dairy processors, and administered by the California Department of Food and Agriculture, most famous for its Got Milk? advertising campaign. The organization was created in 1993 to counter falling sales of milk as Americans switched to soft drinks, health drinks, and other beverages. The board is separate from the California Milk Advisory Board, which created the Happy Cows campaign and represents California's dairy families. In 1993, the Board launched its most successful and longest-lasting campaign, ""Got Milk?"". Designed initially by Goodby, Silverstein &"
"and chips shops in Scotland in 1995, and in the early 2000s, became popular at American state fairs. In 2012, the British Food Commission highlighted celebrity chef Antony Worrall Thompson's ""Snickers pie"", which contained five Snickers bars among other ingredients, suggesting it was one of the unhealthiest desserts ever; one slice providing ""over from sugar and fat alone"", more than half a day's requirement for an average adult. The pie had featured on his BBC Saturday programme some two years earlier and the chef described it as an occasional treat only. In 1980, Snickers (and Marathon) ran ads which featured"
"meal"") in 1959 were accompanied by marketing campaigns that provided inexpensive formula to hospitals and pediatricians. By the early 1960s, commercial formulas were more commonly used than evaporated milk formulas in the United States, which all but vanished in the 1970s. By the early 1970s, over 75% of American babies were fed on formulas, almost entirely commercially produced. When birth rates in industrial nations tapered off during the 1960s, infant formula companies heightened marketing campaigns in non-industrialized countries. Unfortunately, poor sanitation led to steeply increased mortality rates among infants fed formula prepared with contaminated (drinking) water. Additionally, low-income families may"
"1950s had produced millions of lenticular products, and lenticulars had become a pop culture craze. Anderson created the first animated advertising button with the ""I LIKE IKE"" slogan for Eisenhower's campaign in 1951. In the 1950s, Vari-Vue produced lenticular prizes under the ""Magic-Motion"" brand that were inserted into packages of numerous consumer products, including Cracker Jack popcorn confection in the US, and Locatelli’s popular Formaggino Mio cheese in Italy. Anderson related in a 1996 interview that he had made animated prizes for Cheerios, about 40 million of them, that were stuck to the side of the box, but so many"
"steak cheese quesadilla and worked with Domino's to create cheese stuffed crust and push their products into schools, bringing pizza to over 2,000 schools. Dairy in Schools The Dairy Check Off Program has increased flavored milk being sold and distributed in school lunches. It promotes flavored milk and flavored milk companies, advertising ""Chocolate Milk has Muscles"" and ""Raise Your Hand for Chocolate Milk"". The Dairy Check Off supports ""http://www.fueluptoplay60.com/"", which is a partnership between the NFL and schools to teach kids to get active and choose healthy food options such as yogurt and other dairy products. From 1983 to 2004"
"One All the Way"" (chocolate malted with chocolate ice cream), ""Twist It, Choke It, and Make It Cackle"" (chocolate malted with an egg), ""Shake One in the Hay"" (a strawberry shake), and a ""White Cow"" (a vanilla milkshake). In the 1950s, a milkshake machine salesman named Ray Kroc bought exclusive rights to the 1930s-era Multimixer milkshake maker from inventor Earl Prince, and went on to use automated milkshake machines to speed up production at McDonald's restaurants. Milkshakes had also become popular in other parts of the world, including the United Kingdom and Australia. In Australia, milk bars had grown popular"
"called a ""milk amplifier"" or ""milk booster"" and E-Z Pop popcorn. It also manufactured Q-T Instant cake frosting and a variety of bulk institutional foods. During its early years, Taylor-Reed's main line of business was packaging sugar and chocolate rations for the War Department. In the postwar years, the company's best-known product was Cocoa Marsh chocolate syrup, which advertised heavily on children's programming in the New York City television market during the 1950s and 1960s. For many years the Taylor-Reed plant, with its Cocoa Marsh billboard (""Be strong as a lion!"") was a familiar landmark by the Glenbrook station on"
"profit. In the 1950s, three more cookie recipes were added: ""Shortbreads""/""Scot-Teas"", ""Savannahs"" (today called ""Peanut Butter Sandwich""), and ""Thin Mints"". Six types of cookies were being sold nationwide by 1956. Greater cookie sales occurred due to the Baby Boomer generation entering Girl Scouts in the 1960s. The ""Samoa"" was added in 1975. In 1978, the National Council reduced the number of bakeries providing cookies to four and standardized the packaging and pricing of the cookies. In the 1990s, the National Council limited the bakeries providing cookies to just ABC Bakers (a division of Interbake Foods) and Little Brownie Bakers (a"
"production by 1944 (5 million bars/month) for use in rations. It also sold caramels and charcoal gum during the war because they used little sugar. The Almond Joy bar was introduced in 1948, using milk chocolate instead of dark chocolate, and adding a double-toasted almond on top, sold in a blue package to differentiate it from the Mounds' red package, becoming an immediate success After successfully advertising on national radio in the 1930s, Peter Paul led the industry in the use of network television advertising in the early 1950s, with the Peter Paul Pixies singing that Mounds and Almond Joys"
"item name: Capitalizing on the popularity of the Apollo space missions, Pillsbury marketed ""Food Sticks"" (also known as ""Space Food Sticks"") for the consumer market in the early 1970s. Fourteen individually packaged sticks were included in a box, and came in six flavors such as peanut butter, caramel, and chocolate. Food Sticks were marketed as a ""nutritionally balanced between meal snack"". Most of these products can now be found in NASA Space Center gift shops, general novelty shops or at Army Surplus stores. A popular example is freeze-dried ice cream. Campers have taken to using products such as Tang due"
"children. ""Chicky"", a young animated chicken, was first introduced in Thailand in the 1990s, and has since been rolled out across a number of markets worldwide, mostly in Asia and South America. Early official slogans included ""North America's Hospitality Dish"" (1956–1966) and ""We fix Sunday dinner seven nights a week"" from 1957 until 1968. The two slogans were phased out in order to concentrate on the ""finger lickin' good"" slogan. The ""finger lickin' good"" slogan was trademarked in 1956. After a local KFC television advertisement had featured Arizona franchisee Dave Harman licking his fingers in the background, a viewer phoned"
"version in 1948, originally called Happy Jax and later Sugar Crisp. They marketed it as both a replacement for unsweetened breakfast cereals and also for eating as a snack or as candy, using three animated cartoon bears as the mascots: Candy, Handy, and Dandy. The early slogans said, ""As a cereal it's dandy—for snacks it's so handy—or eat it like candy!"" In more recent times, a variety of snack bars have been marketed. These include bars that are intended as meal replacements as well as snack bars that are marketed as having nutritional advantages when compared to candy bars, such"
"1994 to 2005, ads appeared in California directed at Hispanic consumers, using the tagline ""Familia, Amor y Leche"" (""Family, Love and Milk""), created by Anita Santiago Advertising. In 2005, the Spanish language campaign was awarded to ad agency Grupo Gallegos, who changed the tagline to “toma leche” or “drink milk”. According to the Got Milk? website, the campaign has over 90% awareness in the United States and the tagline has been licensed to dairy boards across the nation since 1995. Got Milk? is a powerful property and has been licensed on a range of consumer goods, including Barbie dolls, Hot"
"Milk. A full music video was made incorporating the 60-second ads, as well as a Facebook page. The 2012 campaign focuses on an 'organisation made to bring joy to people'. Chocolate fountains were put in shopping centres such as Westfield London and the first ad focused on the relaunch of Dairy Milk Bubbly. During the campaign in 2012, Cadbury Dairy Milk was launched in new flavours such as Toffee Popcorn, Golden Biscuit Crunch (an exclusive to Sainsburys), Nutty Caramel and also Cadbury Dairy Milk with Oreo. Along with the new flavours, Cadbury also launched two new Bubbly bars including a"
"Rod Allen), and ""drinka pinta milka day"" designed by the advertising agency Ogilvy. In the 1980s, they ran the advert ""Accrington Stanley, Who Are They?"", which was widely praised. The campaigns were largely on ITV television, but were also printed on the returnable milk bottles delivered by milkmen. The Milk Marketing Board sponsored the Milk Race Tour of Britain cycle race from 1958 to 1993, at thirty five years, making it the longest cycle sponsorship ever in the United Kingdom. The Milk Marketing Board also sponsored the Football League Cup from 1981 to 1986, renaming it the ""Milk Cup"". The"
"consumption increased by nearly 25 percent. The 1920s and 30s brought the California Dairy Council’s first big strides in nutrition education, beginning with the “Dairy Product for Health” campaign targeting PTA parents. It was a time when many children had rickets and other nutritional deficiencies. “We gave people something of real value without expecting anything in return,” said Greene of his efforts. “We did this in the firm belief that when facts about our products reached the people in the form of education, we would reap our rewards in increased use of milk and other dairy products.” The Mobile Dairy"
"Milkshake"" (""Martin and Lewis"" for vanilla, ""Amos and Andy"" for chocolate). The TV series ""Riverdale"" depicts the characters in a 1950s-inspired ""local diner, Pop's Chock'lit Shoppe, where they favor the greasy, calorie-laden stuff of American folklore: burgers, fries, and milkshakes""; to promote the show, the cast ""...shared a milkshake on a Jimmy Fallon [talk show] segment in reference to their characters’ heroic consumption of thick malts."" A 2018 article in ""The Atlantic"", entitled ""American Nostalgia on a Bun"" states that ""burger, shake, and fries—""enduring icons of American cuisine""— are used to symbolize abundance, accessibility, and dominance while ignoring the dark"
"in Holborn, west of Holborn tube station, next door to the Food Standards Agency in the offices of Dairy UK. Sodexo UK & Ireland is on the opposite side of High Holborn. It is a subsidiary of Dairy UK. It produced slogans to consume milk such as ""Drinka Pinta Milka Day"" in the 1950s. It placed large adverts in national newspapers. Dairy Council The Dairy Council is a British organisation founded in 1920 to promote the widespread consumption of milk in the UK, and advocate its health benefits. It was founded on 24 February 1920, and incorporated on 4 February"
"Picnic (chocolate bar) Picnic is a brand of chocolate bar consisting of milk chocolate and peanuts, covering chewy nougat, caramel, biscuit and puffed rice. Picnic bars are lumpy in shape. It is sold in Australia, parts of Canada (such as Quebec), New Zealand, New York City, India, Ireland, Russia, Ukraine, South Africa (packaged as ""Lunch Bar"") and the United Kingdom. The UK and Indian versions differ from the Australasian version in that they also contain raisins. The Cadbury Picnic bar was first released in the UK in 1958. A marketing slogan for the Picnic, released in the early 2000s, was"
"again, concerned by the internal arguments that had bedevilled the BLRC from the start. The 1950 race was sponsored by ""Sporting Record"", another newspaper, followed by the ""Daily Express"" in 1951. The cycling official John Dennis said in 2002: Sponsorship was taken up by the makers of Quaker Oats in 1954, and then in 1958 by the Milk Marketing Board. The Milk Marketing Board (MMB) was a sales monopoly for dairy farmers in England and Wales. A semi-professional cyclist from Derby, Dave Orford, asked the MMB to pay for ""Drink more milk"" to be embroidered on the jersey of every"
"Kool-Aid Jammers with lower calorie and sugar options, such as AirHeads, fruit cups, and Tropical Punch flavored Kool-Aid mix.[6] Lunchables Lunchables is a brand of food and snacks manufactured by Kraft Heinz and marketed under the Oscar Mayer brand in the US and Canada, and manufactured by Mondelēz and marketed under the Dairylea brand in the UK. They were initially introduced in 1988 in Seattle before being released nationally in 1989. Many Lunchables products are produced in a Fullerton, California facility, and are then distributed across the United States. Today, a product named LunchMakers created by Armour has been the"
"market became more complex and segmented. To maintain its lead in the industry, the Kellogg Company had to respond to the gap in the adult cereal market. It positioned Frosted Mini-Wheats as a product with broad-based appeal. The campaign was aimed at adults whose maturity made them concerned about nutrition but whose taste buds still craved flavor. Considered by critics to be a clever and appealing approach, the strategy was quite successful, and led to Frosted Mini-Wheats becoming one of the best-selling cereals in the United States. In the 1960s, Kellogg's success with presweetened cereal brands remained high, and consistently"
"by countless fast-food chains, especially McDonald's. The popularity of the hamburger grew rapidly among the American population during this period, and statistics indicate that the average American was eating three burgers per week. During the Cold War, the hamburger became a national symbol of the United States. As private outdoor social events, often held in backyards and featuring a barbecue, became more widespread during the mid-1950s, the hamburger gained a new culinary and social relevance in the country. By the late 1960s, hamburgers began to grow in size as various burger chains competed with each other, resulting in Burger King"
"sometimes served with soups and salads, and was used on salads for decades thereafter. It was also commonly served at parties beginning around this time. It was consumed as a dessert, rather than after-dessert by some during the Great Depression in the United States, and was sometimes consumed by President Franklin D. Roosevelt and Eleanor Roosevelt in the White House for dessert, along with other foods. Starting in the 1950s, cheese and crackers was recommended as a snack for children by parenting experts, home economists and authors of cookbooks. The snack increased in popularity during the mid-1980s when Oscar Mayer"
"is mainly marketed via television, though there have been several online and print ads for the product. All ads for the cereal tend to include the Nesquik Bunny. The attempted ban revolved around a Nesquik chocolate powder TV ad, created by Momentum London, which attracted five complaints to the Advertising Standards Authority. The ad for Nesquik chocolate milkshake stated: ""You know, kids only grow up once, which is why they pack their days full of the good stuff. So start theirs with a tasty glass of Nesquik at breakfast. It has essential vitamins and minerals to help them grow and"
"Flav-R-Straws Flav-R-Straws were a form of drinking straw with a flavoring included, designed to make drinking milk more pleasant for children. They were first marketed in the United States in 1956 by Flav-R-Straws Inc. The product became highly successful. They were widely promoted through an advertising campaign that included double-page advertisements in ""LIFE"" magazine. Flav-R-Straws were withdrawn from the market in 1961 due to their relatively high cost compared with Nestlé Quik and other relatively low-cost milk additives such as Bosco Chocolate Syrup and Hershey's Syrup. In recent years, newer variations of the original idea have been resurrected in forms"
"Dairy Council The Dairy Council is a British organisation founded in 1920 to promote the widespread consumption of milk in the UK, and advocate its health benefits. It was founded on 24 February 1920, and incorporated on 4 February 1925 as the National Milk Publicity Council, situated on Southampton Street, London. From 1983 until 2001 it was known as the National Dairy Council. During WWII it had to curtail its activities as milk was heavily rationed. Sale of milk in the UK was three pints per head each week in 1939, rising to five pints in 1951. It is situated"
"Orange—each providing 900 calories (initially, and subsequently 225 calories). Marketed under the taglines ""See the pounds go with Sego"" and ""Sego, it's great for your ego,"" Pet advertised the drinks being ""thicker"" and as having 10% more protein and 2 more ounces than other 900 calorie foods—e.g., Metrecal, its predecessor in the market and the market leader—asserting that protein ""helps control hunger."" In 1966, milk chocolate, caramel fudge and butter pecan flavors became available, and Pet Milk subsequently offered Sego branded pudding and soup—and, later still, diet bars. By 1961, there were more than 100 meal replacement products on the"