"used the slogan ""The Amber Nectar"" in Australia and the UK, and ""Australian for Beer"", elsewhere overseas. The overseas advertising of the product often focuses on the Australian connotations of the beer, e.g. with reference to stereotypical Australian imagery such as kangaroos, exaggerated accents, and cork hats. This was true of a campaign in the 1980s fronted by the Australian comedian Paul Hogan. The 2009 campaign for Foster's contains two 40-second adverts, ""Backpacker"" and ""Deep Sea""; both end with the slogan, ""Foster's – get some Australian in you."" The Foster's Lager brand was used as an advertising sponsorship deal with"
"Boddingtons Brewery Boddingtons Brewery was a regional brewery in Manchester, England, which owned pubs throughout the North West. Boddingtons was best known for Boddingtons Bitter (Boddies), a straw-golden, hoppy bitter which was one of the first beers to be packaged in cans containing a widget, giving it a creamy draught-style head. In the 1990s, the beer was promoted as The Cream of Manchester in a popular advertising campaign credited with raising Manchester's profile. Boddingtons became one of the city's most famous products after Manchester United and ""Coronation Street"". Whitbread bought Boddingtons Brewery in 1989 and Boddingtons Bitter received an increased"
"The beer is slow brewed and light golden blonde in colour, with low carbonation. The product is imported from Bavaria for sale in the U.K. The brand was marketed in the 1980s with the slogan ""Follow the Bear"" and an advertising campaign featuring a bear, George, with a shiny, yellow jacket and a pork pie hat. The first batch of the adverts in 1983 was the final directorial work of film director Orson Welles. Hofmeister Lager Hofmeister is a Helles (pale lager beer) with 5% alcohol by volume. Hofmeister is brewed in Bavaria according to the Reinheitsgebot, which is also"
"with flakes of coconut; and Uncle Joe's Mint Balls, traditional sweet mild mints manufactured in Wigan since their inception in 1898. Vimto and Tizer are soft drinks invented in Manchester in 1908 and 1924 respectively. Boddingtons is a bitter developed in Manchester and promoted as the ""Cream of Manchester"" in a popular 1990s advertising campaign credited with raising the city's profile. The Greater Manchester Campaign for Real Ale is a branch of the national Campaign for Real Ale, an advocacy group that supports, promotes and preserves the beer and drinks industry, and recognising outstanding venues with awards; The Nursery in"
"Red White & Blue Beer Red White & Blue Beer was a brand of American beer, originally produced by the Pabst Brewing Company. Pre-Prohibition advertisements lauded its ""mellow"" taste and drinkability. Returning after Prohibition, the brand's name alone would have been a selling point, during the patriotic American sensibilities of World War II and after. The brand experienced a popular resurgence in the early 1980s, during the country's economic recession. A series of folksy, radio editorial-style commercials by Harmon R. Whittle poked fun at politicians of the day, suggesting that Red White & Blue Beer might be a less-expensive, more"
"support, in particular the classic ""I bet he drinks"" series of advertisements, and partly with the launch of Carling Black Label in cans. Cans were important to Carling's success as they helped open up the ""take home"" market. The ""I bet he drinks"" series of ads showed someone doing something cool, clever or difficult, and having a bystander say ""I bet he drinks Carling Black Label"". With the help of this advertising campaign, it became Britain's best-selling brand of beer in 1971. In the 1980s, many of the adverts featured comedians Mark Arden and Stephen Frost, also known as The"
"sales decline. ""The Guardian"" described the management of the brand: In the late 1980s and early 1990s, in the UK, there was a series of ""darkly"" humorous adverts, featuring actor Rutger Hauer, with the theme ""Pure Genius"", extolling its qualities in brewing and target market. The 1994–1995 ""Anticipation"" campaign, featuring actor Joe McKinney dancing to ""Guaglione"" by Perez Prado while his pint settled, became a legend in Ireland and put the song to number one in the charts for several weeks. The advertisement was also popular in the UK where the song reached number two. In 2000, Guinness' 1999 advertisement"
"criticised for targeting its advertising towards young people and boys, through television commercials during NRL broadcasts, and other promotions. A series of advertisements featuring the Bundaberg Rum bear, a polar bear known as Bundy R. Bear, were produced by advertising agency Leo Burnett to align the product 'with a larrikin approach to Australian mateship'. The Bundaberg Rum bear first appeared in 1961. It was designed to soften rum's aggressive image and broaden its appeal from the traditional older male drinker to a more sociable audience. The advertisements have been cited as a favourite among Australia's youth. Bundaberg Rum Bundaberg Rum"
"Boddingtons Bitter Boddingtons Bitter (Boddies) is a straw-golden bitter originally produced by Boddington & Co at their Strangeways Brewery in Manchester. It is now owned by AB-InBev and produced at their brewery in Samlesbury, Lancashire. It is notable as one of the first beers to be packaged in cans containing a widget, giving it a creamy draught-style head. In the 1990s, the beer was heavily marketed as The Cream of Manchester in an advertising campaign credited with raising the city's profile. Adverts from 1996 to 1999 featured Melanie Sykes, who is set to return to the adverts in 2017 to"
"position its brand. The campaign featured a fictitious brand of beer called ""Schludwiller"" beer. A series of popular television commercials depicted Schludwiller as a beer brewed by the ""California-Eastern Brewing Co."" in California. In one of the ads, a ""border patrolman"" played by actor Dick Curtis asked Earl and Vern (the drivers of the Schludwiller Beer truck) ""Well now…where you fellas going with all that beer?"" Schludwiller came complete with its own motto in Latin: ""Quod Nesciunt Sibi Damno Non Erit"" (roughly: ""What they don't know won't hurt them""). The Henry Weinhard's brand, repositioned as a quality microbrew, was able"
"of the traditional pubs which brewed their own beer in the brewhouse round the back of the pub, were bought out by larger breweries and ceased brewing on the premises. By the mid-1970s, only four remained: All Nations (Madeley, Shropshire), The Old Swan (Netherton, West Midlands), the Three Tuns (Bishop's Castle, Shropshire) and the Blue Anchor pub (Helston, Cornwall). The trend toward larger brewing companies started to change during the 1970s, when the popularity of the Campaign for Real Ale (CAMRA)'s campaign for traditional brewing methods, and the success of Michael Jackson's ""World Guide to Beer"" encouraged brewers in the"
"official revived championship in 1980 and would host the championship until 1984. The event was sponsored by cider producers H. P. Bulmer, using their Woodpecker brand from 1980 until 1983 and their Strongbow brand in 1984. In 1985 and 1986 the event was held at the Abertillery Leisure Centre. The sponsorship was taken over by BCE for 1985 and Zetters for 1986. The event moved to the Newport Centre in 1985 and remained there until 1991. In the last five years the event had three different sponsors: Matchroom in 1987, Senator Windows between 1988 and 1990, and Regal in 1991."
"popularity in 1984–1985, annual sales in the US were 1.25 million cases, with another 750,000 cases sold elsewhere. During the 1970s in the USA, a series of radio adverts promoting the wine were produced, featuring Stiller and Meara. From the late 1980s, and more so in the 1990s, easy-drinking semi-sweet German wines began to decline in popularity. Consequently, the brand's popularity declined, and the wine began to be perceived as tacky and dated. This change was reflected in the drink of choice of a popular fictional over-the-hill British television and radio presenter, Alan Partridge. However, sales increased after Blue Nun"
"one of the celebrities to appear in an advertising campaign for Heineken in the late-1980s. The slogan ""refreshes the parts other beers cannot reach"" was confirmed in the advert as he stops shakin' after consuming the product. In a ""Record Collector"" magazine feature, writer Kris Griffiths wrote: ""This was Shaky at the very zenith of his powers and, perhaps, the breaking-point of marketing overload from which there is only decline. Such concentrated commercial success and ubiquity came with a price."" The hits continued but chart placings declined throughout the later 1980s and early 1990s. It was in the 1990s that"
"Ballarat Bitter Ballarat Bitter is a 4.9% (abv) Australian beer, originally brewed in Ballarat, Australia by the Ballarat Brewing Company. The beer is of the bitter top fermented ale variety, and was traditionally sold in 750ml longnecked bottles, with the label featuring the character ""Ballarat Bertie"", who was conceived in 1926 on a train journey between Melbourne and Sydney by a Ballarat Brewing Company director and an advertising agency. The Ballarat Brewing Company beer division was bought out by Carlton & United Beverages (or Carlton & United Breweries as it was known at the time, commonly abbreviated to 'CUB') in"
"with the large national breweries, as corporate consolidation and the rise of national breweries led to the demise of dozens of regional breweries. The label was revived in 1998 by Terry Liebmann and partner Mike Mitaro. The beer's evocative name is an allusion to Germany's great river ""Rhein"" as well as Richard Wagner's opera"" Das Rheingold."" In 1940, Philip Liebmann, great-grandson of the founder, Samuel Liebmann, started the ""Miss Rheingold"" pageant as the centerpiece of its marketing campaign. Beer drinkers voted each year on the young lady who would be featured as Miss Rheingold in advertisements. In the 1940s and"
"broadcasts, and other promotions. Bundy R. Bear A series of advertisements featuring the Bundaberg Rum bear, a polar bear known as Bundy R. Bear, was produced by advertising agency Leo Burnett to align the product 'with a larrikin approach to Australian mateship'. The Bundaberg Rum bear first appeared in 1961. It was designed to soften rum's aggressive image and broaden its appeal from the traditional older male drinker to a more sociable audience. The advertisements have been cited as a favourite among Australia's youth. Bundaberg Rum has also been criticised for targeting its advertising towards young people and boys, through"
"council road worker, being able to consume a very high quantity of the beer in a short time (approx. 3L in 1 minute or 3/4 gal.). The company was forced to close the campaign within the first few days of T.V. advertising following government pressure. An advertisement campaign from the 1980s and 1990s featured the tagline """"Australians wouldn't give a XXXX for anything else."""" Most beers under the XXXX label are sold in Australia as 375 ml cans (""tinnies""), 375 ml bottles (""stubbies"") and 750 ml bottles (""tallies"" or ""long necks""), on tap (in most Queensland pubs but also to"
"the can."" was the tag line in radio advertisements of the day. King Snedley's Beer King Snedley's Beer was a beer brand briefly produced by Lucky Lager in the 1970s. The brand was an attempt to recapture younger drinkers who were losing interest in Lucky Lager. The whimsical advertising portrayed Snedley as the King of Hopland, where the royal family was dedicated to brewing good beer. There is no agreement over whether the beer was simply a repackaging of Lucky Lager. Due to the short time the brand was on sale, its cans are now collectible. There were later reissues"
"mL. At the time that the Brass Monkey cocktail was produced, liquor stores carried mostly beer, wine, and hard alcohol; there were very few premixed alternatives. The drink was named by Steve Doniger, an advertising executive, after an alleged World War II spy named H. E. Rasske. The ad campaign was created by Allan Kaufman, who crafted a series of stories about the alleged spy using an old photo of his father as the image of Rasske. Sales and popularity of Heublein's Brass Monkey spirit cocktail increased in the 1980s after the release of the Beastie Boys' song of the"
"of local market share in the 1970s, 1980s, and 1990s (due mainly to the overwhelming media blitz of Anheuser-Busch) there has been a resurgence of interest in ""Natty Boh"" in recent years, particularly among younger beer drinkers. National Bohemian has recently become the marquee sponsor of the minor league soccer team Baltimore Bohemians. National Bohemian National Bohemian Beer, colloquially Natty Boh, is an American beer originally brewed in Baltimore, Maryland, but now owned by the Pabst Brewing Company. First brewed in 1885 by the National Brewing Company, whose other brands were National Premium and Colt 45 malt liquor, this Bohemian-style"
"different title in the voice-over than what appeared captioned on screen. Red Rock Cider Red Rock Cider was an alcoholic beverage produced by Taunton Cider Company and sold in the UK during the late 1980s and early 1990s. Unusually, it is remembered most fondly for its advertisements, which had the strapline ""It's not red, and there's no rocks in it"". In 1990, a series of TV adverts, directed by John Lloyd, were produced in the style of ""Police Squad!"" (but titled as ""Fraud Squad!"") and starred Leslie Nielsen in a role similar to, but not namechecked as, that of Detective"
"Red Rock Cider Red Rock Cider was an alcoholic beverage produced by Taunton Cider Company and sold in the UK during the late 1980s and early 1990s. Unusually, it is remembered most fondly for its advertisements, which had the strapline ""It's not red, and there's no rocks in it"". In 1990, a series of TV adverts, directed by John Lloyd, were produced in the style of ""Police Squad!"" (but titled as ""Fraud Squad!"") and starred Leslie Nielsen in a role similar to, but not namechecked as, that of Detective Frank Drebin. However, in the 'episode' called 'Albert Einstein's Form Guide',"
"straw-golden coloured body with a creamy white head, which is achieved by the addition of nitrogen. Boddingtons Bitter Boddingtons Bitter (Boddies) is a straw-golden bitter originally produced by Boddington & Co at their Strangeways Brewery in Manchester. It is now owned by AB-InBev and produced at their brewery in Samlesbury, Lancashire. It is notable as one of the first beers to be packaged in cans containing a widget, giving it a creamy draught-style head. In the 1990s, the beer was heavily marketed as The Cream of Manchester in an advertising campaign credited with raising the city's profile. Adverts from 1996"
"Rockney duo Chas & Dave's singles ""Gertcha"", ""The Sideboard Song"", ""Rabbit"", and ""Margate"" were used in a series of television commercials for Courage Bitter shown in the South of England in the 1980s. Also, the Director's Bitter is a favourite of the British television character Alan Partridge. He shares this passion during his short-lived friendship with Dan, who states that he has it 'coming out of his taps' in the episode ""Brave Alan"". The brewery sponsored Reading FC from 1984 until 1990. Courage sponsored the English Premiership rugby union league for ten years from 1987 until 1997. Courage Best Bitter"
"the early 1980s. A new beer, Benskins Best Bitter, went into production in mid-1980 as part of the relaunch, however this was brewed in Romford and bore no resemblance to any of the original Watford ales. Benskins continued to trade as a separate business unit, Ind Coope Benskins Limited, although now existing only to manage the tied estate, and maintained its head office in Watford during this time. Occupying the former Clarendon Hotel on Station Road, the hotel's original accommodation repurposed as offices whilst the former stables were converted into a new pub named after Benskins' famous logo - The"
"come back for"". The ""alive and kicking"" campaign for ""McEwan's Lager"" from 1986 until 1997 saw some of the most memorable and radical television advertisements yet produced at the time. During the 1980s and 1990s, McEwan's sponsored six football clubs and two rugby league clubs: Notes Citations McEwan's McEwan's is a brand of beer owned by Marston's Brewery. It was originally brewed by William McEwan's Fountain Brewery in Edinburgh, Scotland. The McEwan's brand passed to Heineken in 2008 after their purchase of Scottish & Newcastle's British operations. Heineken sold the brand to Wells & Young's in 2011, who sold their"
"""Newcastle Cabbie"" as part of an Anti-Drunk Driving campaign. Newcastle Exhibition is a draught pasteurised keg beer (4.3% ABV) first introduced in 1929 and commonly found around the Newcastle area. Newcastle Amber Ale (1032 OG) was a light ale available until the 1980s. It was a diluted version of Exhibition. Amber Ale and a much stronger aged stock beer were formerly blended to create Newcastle Brown Ale. This method was discontinued sometime before the brand was moved to Dunston. Newcastle Star was a strong bottled beer (7.5% ABV) available from 1999 to 2006. In 2010, Heineken USA launched Newcastle Summer"
"of beer produced and sold by Pabst from before Prohibition until the mid-1980s. Pre-Prohibition advertisements lauded its mellow taste and drinkability. After years of average sales, the brand saw significant growth in the early 1980s due to creative marketing campaigns. However, Pabst reformulated it to reduce costs and by the mid-1980s it was known as a ""cheap beer"". Sales steeply declined and the brand was discontinued. ""Awards at the Great American Beer Festival:"" ""Awards at the World Beer Cup:"" ""Golden Icon Awards by Travolta Family Entertainment:"" Pabst Brewing Company won ""Large Brewing Company of the Year"" at the Great American"
"tied houses (pubs), 711 from Phipps and 420 from NBC. In 1960, London based brewer Watney Mann launched a successful bid for the company. The new owner's keg bitter, Red Barrel, was soon brewed in Northampton alongside the local beers. By 1968, all traditional draught bitters were axed and the company renamed Watney Mann (Midland). The general spread of keg bitter in the late 1960s, and in particular Watney's treatment of Northamptonshire drinkers, were key spurs to the formation of the Campaign for Real Ale in 1971. Since Phipps NBC had dominated its trading area, Watney's removal of all traditional"
"branded separately, distancing itself from its Dairy Milk parent, in order to appeal to a younger market. The marketing approach produced a wide variety of wrappers and graphics. The famous Fruit and Nut television advert used the slogan 'Everyone's a fruit and nutcase', sung by humourist Frank Muir to the tune of the ""Danse des mirlitons"" from Tchaikovsky's ""The Nutcracker"". However, by the 1980s, Cadbury went full circle and all branding and wrappers were again realigned with the Dairy Milk family; all bars became predominantly purple and so were unmistakably Dairy Milk. In 2003 the move was further reinforced with"
"North Yorkshire, and the canned product at their Burton upon Trent brewery. Stones sponsored the Rugby Football League Championship and its successor the Rugby Super League from 1986 until 1997. A well known series of television advertisements for the brand from 1983 until 1991, starring Tony Barton and Michael Angelis, became the longest running bitter advertisements in the country. Since the withdrawal of the majority of marketing support by Bass in 1997 in favour of the Worthington ale brand, the beer has experienced a marked decline in sales volumes, although it remains among the twenty highest selling ale brands in"
"a 4% abv pale lager. When it was first brewed in 1854 it was called ""Ward's Beer"" after the brewer James Hamilton Ward. It was rebranded as ""Canterbury Draught"" in 1990, but the Ward's Beer name has been retained on the label. The ""Canterbury Draught"" brand is associated with the Canterbury Cricket Association and the Canterbury Cup horse race through advertising sponsorship by Lion. In 2001 the Lion Nathan Wine group purchased a controlling interest in Australian wine companies Petaluma and Banksia, adding New Zealand wine company Wither Hills in 2002. The company also has distribution arrangements with some wine"