"to use it. Throughout the 1970s, many cities ran television ads showing a disembodied hand ""walking"" across an open copy of the Yellow Pages, with the slogan ""Let Your Fingers Do the Walking."" The Bell System later applied for a trademark on the logo but had their trademark denied on the grounds that it ""had become a generic indicator of the yellow pages without regard to any particular source."" Shortly thereafter, Bell began using a trademarkable logo with a lightbulb instead of the walking fingers, but returned to the walking fingers two years later. In some countries, the familiar ""walking"
"& Brown, who purchased 100% of the company. The company's CEO is Nir Lampert. The largest competitor is Bezeq, which launched a rival internet service in July 2008. The directory lists 250,000 businesses. The slogan of the company ""תן לאצבעות ללכת במקומך"" (""Ten LeEtzba'ot Lelekhet BeMkomkha""), parallel to the English ""let your fingers do the walking"" has become an idiom in Hebrew, and means to do the work with your phone or computer instead of running around. Golden Pages Golden Pages is a company which publishes a telephone directory of businesses categorized according to product or service. Business listings are"
"Just Do It Just Do It (stylized as JUST DO IT.) is a trademark of shoe company Nike, and one of the core components of Nike's brand. The slogan was coined in 1988 at an advertising agency meeting. The founder of Wieden+Kennedy agency, Dan Wieden credits the inspiration for his ""Just Do It"" Nike slogan to Gary Gilmore’s last words: ""Let's do it."" The ""Just Do It"" campaign allowed Nike to further increase its share of the North American domestic sport-shoe business from 18% to 43%, (from $877 million to $9.2 billion in worldwide sales) from 1988 to 1998. In"
"with knowledge of the discussions who requested anonymity because of nondisclosure agreements each has with Nike. Just Do It Just Do It (stylized as JUST DO IT.) is a trademark of shoe company Nike, and one of the core components of Nike's brand. The slogan was coined in 1988 at an advertising agency meeting. The founder of Wieden+Kennedy agency, Dan Wieden credits the inspiration for his ""Just Do It"" Nike slogan to Gary Gilmore’s last words: ""Let's do it."" The ""Just Do It"" campaign allowed Nike to further increase its share of the North American domestic sport-shoe business from 18%"
"money donated for striking British miners, Mitchum used an image of the NUM leader, without his consent, under the slogan ""Mitchum, for when you're really sweating!"" Scargill complained to the UK's Advertising Standards Association who criticised the advertisement as ""highly distasteful"". Mitchum Mitchum is a brand of antiperspirant-deodorant, later owned by Revlon. It was widely known for its marketing slogan, ""So effective you can skip a day,"" but that slogan hasn't been used since 2007. Mitchum is a brand that was purchased by the Revlon Corporation in the late sixties. Originally known as the Paris Toilet Company and then the"
"the station to complain. The main actor in the advertisement, a KFC manager named Ken Harbough, upon hearing of this, responded: ""Well, it's finger lickin' good."" The phrase was adopted nationally by the company by the 1960s, and went on to become one of the best-known slogans of the twentieth century. The trademark expired in the US in 2006, and was replaced in that market with ""Follow your taste"" until 2010. In 2011, the ""finger lickin' good"" slogan was dropped in favor of ""So good"", to be rolled out worldwide. A Yum! executive said that the new slogan was more"
"as an illustrator and commercial designer. He formed a long association with the New England Telephone Company lasting thirty-one years. In 1962 he designed the ""walking fingers"" logo and within a year it became the national trademark for their yellow pages. AT&T, the creator and owner of the most famous three-fingered version of the ""Walking Fingers"" logo, never applied for a trademark on the logo. While they eventually received a trademark on a different version of the logo, the version with the three fingers was not considered by AT&T to be proprietary and they in fact allowed any telephone directory"
"1920, Hummert began working in his new field of interest, advertising. He was hired as chief copywriter for Albert Lasker's Lord & Thomas agency in New York. Hummert earned a starting salary of $50,000 a year. One of Hummert's first big breaks in advertising came when he coined the slogan ""For the skin you love to touch"" for soap manufacturer Procter & Gamble's Camay. While at Lord & Thomas, Hummert created ads and slogans for big name companies such as Ovaltine, Quaker Quick Macaroni, Gold Medal Flour and Palmolive soap. In 1927, Hummert left Lord & Thomas and accepted a"
"Mitchum Mitchum is a brand of antiperspirant-deodorant, later owned by Revlon. It was widely known for its marketing slogan, ""So effective you can skip a day,"" but that slogan hasn't been used since 2007. Mitchum is a brand that was purchased by the Revlon Corporation in the late sixties. Originally known as the Paris Toilet Company and then the Golden Peacock Company, the company carried a full line of cosmetics. Bill McNutt is credited with inventing the antiperspirant. Other products launched by Mitchum, include ""Esoterica"" which helped with removing age spots. Before the company was sold to Revlon, it had"
"The Walking Company The Walking Company, Inc. (sometimes referred to as TWC), is a United States-based comfort footwear company and subsidiary of The Walking Company Holdings, Inc., that was founded in 1991 in Chatsworth, California. Co-founders Steve Adler and Jim Argyropoulos created the plan for The Walking Company (formerly The Walking Store) after Argyropoulos’ return from a vacation in Europe, where he was inspired by European footwear designs. In July 1991, they opened and self-financed the first store in Pasadena, California. Shortly after the store's opening, it faced some setbacks and endured through several earthquakes and a fire. Nonetheless, Adler"
"nonchalantly past the train, its occupants jammed against the window watching him. The camera cuts ahead to reveal a lone straggler who failed to make it onto the train. As he spots the tagged man, he turns to flee and the commercial ends with the pair continuing the chase outside of the view of the camera, a superimposed swoosh accompanying the campaign tagline, ""Play"". Sportswear company Nike, Inc. has worked with advertising agency Wieden+Kennedy (W+K) since the agency's founding in 1982, having left its previous agency, McCann Erickson with W+K founders Dan Wieden and David Kennedy. While its trademark swoosh"
"of over 1,000 movies. In 2018, DBOX updated their chairs to include density adjustments, and reclining seats. The first cinema to see this change was Empire Sutton. DBOX has had many advertising schemes over the years, most notably their most used slogan: 'Feel It All' which was used in the 2017 ad. Their original slogan: 'Move In Motion' was first used in England. In cinema advertising schemes vary from theater to theater, with Cineworld encouraging people to 'Feel The Movie' and Empire starting the hashtag: #loseyourselfinfilm. D-Box Technologies D-BOX Technologies is a Canadian company which designs, manufactures, and markets moving"
"ads. The new campaign was created by KraftWorks NYC, their primary advertising agency since 2002. In 2015, Energizer Holdings spun out several businesses including Playtex Products into a new company called Edgewell Personal Care. The Playtex trademark is owned by Playtex Marketing Corp. in the United States and Canada. They license the trademark to HBI Branded Apparel Enterprise (a subsidiary of Hanesbrands) for Playtex-branded apparel and Playtex Products Inc (a subsidiary of Energizer Holdings) for baby products, gloves and feminine products. Hanesbrands and Energizer Holdings each own a fifty percent interest in Playtex Marketing Corp. Hanesbrands also owns the rights"
"others. Sony is among the semiconductor sales leaders and since 2015, the fifth-largest television manufacturer in the world after Samsung Electronics, LG Electronics, TCL and Hisense. The company's current slogan is ""Be Moved"". Their former slogans were ""The One and Only"" (1979–1982), ""It's a Sony"" (1982–2006), ""like.no.other"" (2006–2009), ""make.believe"" (2009– 2013) and ""BE MOVED"" (2013–present). Sony has a weak tie to the Sumitomo Mitsui Financial Group (SMFG) corporate group, the successor to the Mitsui group. Sony began in the wake of World War II. In 1946, Masaru Ibuka started an electronics shop in a department store building in Tokyo. The"
"as one of the top five ad slogans of the 20th century and enshrined in the Smithsonian Institution. Walt Stack was featured in Nike's first ""Just Do It"" advertisement, which debuted on July 1, 1988. Wieden credits the inspiration for the slogan to ""Let's do it"", the last words spoken by Gary Gilmore before he was executed. Throughout the 1980s, Nike expanded its product line to encompass many sports and regions throughout the world. In 1990, Nike moved into its eight-building World Headquarters campus in Beaverton, Oregon. The first Nike retail store, dubbed Niketown, opened in downtown Portland in November"
"Seattle, as its first advertising agency. The following year, the agency created the first ""brand ad"" for Nike, called ""There is no finish line"", in which no Nike product was shown. By 1980, Nike had attained a 50% market share in the U.S. athletic shoe market, and the company went public in December of that year. Together, Nike and Wieden+Kennedy have created many print and television advertisements, and Wieden+Kennedy remains Nike's primary ad agency. It was agency co-founder Dan Wieden who coined the now-famous slogan ""Just Do It"" for a 1988 Nike ad campaign, which was chosen by ""Advertising Age"""
"television commercials for Nestlé's Butterfinger candy bars from 1990 to 2001, with the slogan ""Nobody better lay a finger on my Butterfinger!"" Lisa would occasionally advertise it too. Matt Groening would later say that the Butterfinger advertising campaign was a large part of the reason why Fox decided to pick up the half-hour show. The campaign was discontinued in 2001, much to the disappointment of Cartwright. Bart has also appeared in commercials for Burger King and Ramada Inn. In 2001, Kellogg's launched a brand of cereal called ""Bart Simpson Peanut Butter Chocolate Crunch"", which was available for a limited time."
"million in revenue in the following 4 years. The Walking Company The Walking Company, Inc. (sometimes referred to as TWC), is a United States-based comfort footwear company and subsidiary of The Walking Company Holdings, Inc., that was founded in 1991 in Chatsworth, California. Co-founders Steve Adler and Jim Argyropoulos created the plan for The Walking Company (formerly The Walking Store) after Argyropoulos’ return from a vacation in Europe, where he was inspired by European footwear designs. In July 1991, they opened and self-financed the first store in Pasadena, California. Shortly after the store's opening, it faced some setbacks and endured"
"the company in 2011. The following year they partnered with advertising agency, DeVito/Verdi, to create an integrated campaign to revitalize and contemporize the iconic brand. The company's operations headquarters is located in Burlington, North Carolina, with executive headquarters in New York City. Gold Toe Brands, Inc., has shifted much of its manufacturing to China, particularly Zhejiang province. This attracted criticism from author Ted C. Fishman in "" China, Inc: How the Rise of the Next Superpower Challenges America and the World"", who notes that although the Gold Toe Brands website boasts that its socks are made by skilled workers and"
"Poo-Pourri Poo-Pourri (also written Poo~Pourri) is a company that devises and sells fragrant sprays for toilets. These are made of essential oils and other natural compounds, which coat the surface of the water and, the manufacturer claims, hold in bad odors. Poo-Pourri is best known for its viral YouTube advertisement, ""Girls Don't Poop"". In 2007, after nine months of trying sprays, Suzy Batiz and her husband, Hector, founded the company and spent $25,000 of their own to begin making Poo-Pourri. The company was advertised by word of mouth for the first six years. In 2013, the company's advertisement video, ""Girls"
"down to $2.25 per share and was sold to Sequential Brand Group for $63.2 million, taking the soap and other grind shoe patents with it. Around the same time, the SOAP Shoes website was taken down with a logo that says it's under development. The SOAP Shoes website is completely blank as of late 2018. Soap shoes were featured in the video game ""Sonic Adventure 2"", developed by Sonic Team USA in San Francisco. This game presented many billboards, blimps, and benches advertising the shoes; also, Sonic wore a custom version of the Scorcher/Nitro shoes exclusive to the title, while"
"largest employers in the region. It is headquartered in Fairhaven, Massachusetts alongside its Packing and Distribution Center about three miles (five kilometres) south of its original location. They also have two golf ball manufacturing plants and an R&D Technology Center located in the New Bedford Industrial Park, as well as a Custom Golf Ball plant located in New Bedford. Acushnet currently operates several facilities, many of which are in Massachusetts, as follows: Acushnet Company's primary brands are Titleist, FootJoy, Scotty Cameron, and Pinnacle. Company Slogan: ""The #1 Shoe and Glove in Golf."" FootJoy is a golf clothing company based in"
"and withdrew the advert. Libresse Libresse is an international brand of feminine hygiene products owned by Essity, a Swedish consumer goods company. The company first appeared in 1940s with the first crepe paper towel called Mimosept. The brand is known as: Rachel Tucker, a semi-finalist in the BBC talent show-themed television series ""I'd Do Anything"", recorded a version of the famous civil rights anthem ""Ain't Gonna Let Nobody Turn Me Around"" which was used in the Libresse ""March"" commercial. The brand came under fire for airing a controversial advert in New Zealand that was said to be transphobic. The company"
"cover art as well. The EP ""I Beg for a Summer"" was released on 6 June 2011. ALB's most famous hit was ""Golden Chains"" featuring the French band The Shoes, taken from the ""I Beg for a Summer"" EP. Automotive company Peugeot used it in 2012 in one of its major advertising campaign ""I Am Your Body"" in the series of ads ""Let Your Body Drive"" for the ""Peugeot 208"" model. The song entered the French Singles Chart after airing of the ad on French television. Golden Chains's interactive music video, produced by CLM BBDO, Carnibird and ACNE Production, received"
"have attempted to create online versions of their print directories. These online versions are referred to as IYP or Internet yellow pages. Independent ad agencies or Internet marketing consultants can assist business owners in determining sound opportunities for yellow pages advertising and provide objective information on usage, possession and preferences. Archived yellow pages and telephone directories are important tools in local historical research, trademark litigation, and genealogy. The ""Walking Fingers"" logo was created by Henry Alexander, a well known New England artist. Upon graduation from the Swain School of Design in New Bedford, Massachusetts, Mr. Alexander began a freelance career"
"a nylon stocking was used to replace the fan belt in a Jaguar car used the slogan ""So smooth, 9 out of 10 cats prefer them"", ""cat"" this time being a reference to the make of car featured. In 1998, Australian rules footballer Garry Hocking changed his name by deed poll to ""Whiskas"" as part of the Geelong Football Club promotion with the company. It was the first such publicity stunt of its kind. On 27 January 1999, Whiskas singles aired the very first ""commercial for cats"" on American TV. The VHS release featured a small segment on how the"
"to ""Second Generation"", although it did not win major awards. The ad is also listed as ""2nd Generation""; its tagline is ""Let your game speak"". The ad was conceived by the agency Wieden+Kennedy. Copywriters Derek Barnes and Paul Renner were in a shopping mall when they noticed many of the youths around them wearing Air Jordan shoes, despite Jordan having retired in 2003: ""Just one look around the food court, you knew kids still waved his flag."" The creative directors were Kevin Proudfoot and Todd Waterbury. Waterbury explained, ""We thought of the fact that a version of him is alive"
"English and Franglais expressions in their product names and advertising campaigns. The leading operator, France Télécom, has dropped the accents in its corporate logo. In recent years, it has changed its product names with trendier expressions such as Business Talk, Live-Zoom, Family Talk. France Télécom's mobile telecommunications subsidiary Orange SA runs a franchise retail network called ""mobistores"". Its Internet subsidiary, formerly known as Wanadoo (inspired by the American slang expression ""wanna do"") provides a popular triple play service through its ""Livebox"" cable modem. The second-largest Internet service provider in France is Free, which offers its ""freebox"". Set-top boxes that are"
"The campaign was Lenovo's first to go global, except for its domestic market in China, where it retained its existing ""Imagine"" (Pinyin: ""lian xiang"") slogan. The campaign did not reach China because ""do"" carries connotations of manual labor in the country, an image that Lenovo did not want attached to their brand. ""For Those Who Do"" was designed to appeal to young consumers in the 18- to 25-year-old demographic by stressing its utility to creative individuals that Lenovo's advertising refers to as ""doers"". One of Lenovo's operational centers is located in North Carolina, United States. Lenovo also started manufacturing products"
"Scholastic Surfing Association Hall of Fame. In 2010, Volcom won the TransWorld Business Industry and Retail Award: “Brand of the Year”. Also in 2010, Woolcott was nominated for the Entrepreneur of the Year Award at Chapman University by the Leatherby Entrepreneurship Center. Volcom Volcom is a lifestyle brand that designs, markets, and distributes boardsports-oriented products. The company primarily produces clothing, footwear, accessories, and related products for young men and women. Volcom is headquartered in Costa Mesa, California, United States (U.S.). Volcom is known for its trademark ""stone"" logo, its slogan ""True to This"", and the ""Let the Kids Ride Free"""
"shoes advertisements were removed. Soap (shoes) Soap is the brand name of shoes made for grinding similar to aggressive inline skating. They were introduced by Chris Morris of Artemis Innovations Inc. with the brand name ""Soap"" in 1997. They have a plastic concavity in the sole, which allows the wearer to grind on objects such as pipes, handrails, and stone ledges. The company and their product rapidly gained popularity through fansites, a video game, and live demonstrations. Soap fell to legal vulnerabilities and was readministered twice, eventually bringing the brand to Heeling Sports Limited. Soap shoes were essentially derived from"
"deluxe editions lasted for about before their shock absorbing properties deteriorated. The use of '360' of air cushioning is meant to ensure the shoes longevity. Vapormax has been released in Mar, 2017 designed by Kathy Gomez. The shoes were initially advertised in 1987 with a TV campaign that used the Beatles' song ""Revolution"", the first time a Beatles song had been used in a TV commercial. The following year, Nike used the Just Do It slogan. They were also endorsed by Bo Jackson in exchange for a $100,000 fee, with advertising agency Wieden and Kennedy coming up with the slogan"
"they offer gluten-free and vegan options, they warn that cross-contamination may occur. From 1997 to 2002, Noodles & Company sponsored outdoor and print ads. By 2002 it had a $1.3 million advertising budget and began airing ads on major television networks. One was of a ""snake charmer"" using a flute to charm noodles and the other was a noodles dish as a landing UFO, from which noodles emerged. Both ads carried the slogan ""We're going to get you."" Afterwards, in the early 2000s, the company reduced its advertising resources, before a rebranding effort that started in 2008. The slogan ""Your"