In 1998, what name did Frito Lay add to its line of snack products that used the artificial fat substitute Olestra (anal leakage not withstanding)?
"inhibits the absorption of some vitamins and other nutrients. Vitamins A, D, E, and K have been added."" Around the same time, the WOW brand was renamed to ""Light"". The product then continued under that brand name. Lay's WOW chips Lay's WOW Chips were fat-free potato chips produced by Frito-Lay containing Olestra. They were first introduced in 1998, and were marketed using the Lay's, Ruffles, Doritos, and Tostitos brands. Although initially popular, charting sales of $400 million in their first year, they subsequently dropped to $200 million by 2000. As Olestra caused ""abdominal cramping, diarrhea, fecal incontinence [""anal leakage""], and"
"Olestra Olestra (also known by its brand name Olean) is a fat substitute that adds no fat, calories, or cholesterol to products. It has been used in the preparation of otherwise high-fat foods such as potato chips, thereby lowering or eliminating their fat content. The Food and Drug Administration (FDA) originally approved olestra for use as a replacement for fats and oils in prepackaged ready-to-eat snacks in 1996, concluding that such use ""meets the safety standard for food additives, reasonable certainty of no harm"". In the late 1990s, Olestra lost its popularity due to side effects, but products containing the"
"an ingredient. Pringles Light potato crisps, manufactured by Kellogg's (though at one time a P&G product), use Olean brand olestra. Starting in 1996, an FDA-mandated health warning label read ""This Product Contains Olestra. Olestra may cause abdominal cramping and loose stools (anal leakage). Olestra inhibits the absorption of some vitamins and other nutrients. Vitamins A, D, E, and K have been added"". These symptoms, normally occurring only by excessive consumption in a short period of time, are known as steatorrhea, and caused by an excess of fat in stool. The FDA removed the warning requirement in 2003, as it had"
"chips containing the fat substitute olestra). In the 2000s, kettle-cooked brands appeared as did a processed version called Lay's Stax that was intended to compete with Pringles, and the company began introducing a variety of additional flavor variations. In 2012, Frito-Lay products controlled 59% of the United States savory snack-food market. Lay's Barbecue-flavored potato chips, which appeared in 1958, was the only flavor available in the United States other than the conventional salted chip until the introduction of Sour Cream & Onion in the late 1970s. In the United States, Lay's offers a number of flavor combinations, in addition to"
"of these included Organic Blue Corn Tostitos, Natural Lay's Potato Chips (seasoned with sea salt), and Natural Cheetos White Cheddar Puffs. A new CEO, Irene Rosenfeld, was appointed in 2005. Under her management, Frito-Lay North America continued to expand its product lines with acquisitions such as Stacy's Pita Chip Company, which represented ""Frito-Lay's desire to participate more broadly in the $90 billion macrosnack category"", particularly involving snack foods made with more natural ingredients, according to reports from within its industry at that time. In 2010, Frito-Lay reformulated Lay's Kettle and Lay's flavored chips into a new variant labeled as being"
"when PepsiCo merged its snack food operations into what was titled the ""Frito-Lay Company"", made up of two subsequent divisions, ""Frito-Lay North America"" and ""Frito-Lay International"". In 1997, Frito-Lay acquired the candied popcorn snack brand Cracker Jack, followed in 1998 by multiple international acquisitions and joint ventures, including Smith's Snackfood Company (Australia), as well as Savoy Brands (Latin America). In the early 1980s, PepsiCo continued to grow its Frito-Lay brands in two ways—through international expansion and acquisition. Through a joint-venture with Walkers, a UK chip and snack manufacturing company, Frito-Lay increased its distribution presence in Europe. Similar joint-ventures were arranged"
"and products produced under the Frito-Lay name include Fritos corn chips, Cheetos cheese-flavored snacks, Doritos and Tostitos tortilla chips, Lay's potato chips, Ruffles chips, and Walker's potato crisps (distributed in the UK and Ireland under the Walker's brand and in the rest of Europe under the Lay's brand)—each of which generated annual worldwide sales over $1 billion in 2009. Frito-Lay also comprises multiple brands outside of the chip category, including Rold Gold pretzels, Cracker Jack popcorn snacks, and TrueNorth nut clusters and nut crisps. In India, Frito-Lay uses its international brands as well as Uncle Chipps, a homegrown brand that"
"structure was short-lived, and in 2003, as part of a restructuring, the international operations of Frito-Lay (formerly Frito-Lay International) were brought within the PepsiCo International division, while Frito-Lay North America was maintained as its own division, comprising Frito-Lay business within the United States and Canada. Frito-Lay continued to experiment with changes to the composition of its products, introducing Reduced Fat Lay's and Cheetos in 2002. The ""Baked"" product line also expanded in 2002 to include Baked Doritos. In 2003, Frito-Lay introduced the first products in its ""Natural"" line, which were made with ingredients that had been organically produced. The first"
"was already on sale in Canada via a third party, and was considered even ""lower end"" than Hostess. An aggressive advertising campaign by BBDO Canada featuring famous hockey players such as Mark Messier and Eric Lindros launched the ""new"" brand in 1997, and within eighteen months Lay's was selling twice as much product as it had been with the Hostess name. Hostess has largely disappeared, and recently the company dropped ""Hostess"" from its name, becoming Frito Lay Canada. The only remaining major Hostess retail product is Hickory Sticks, a flavoured potato stick brand which maintains broad distribution on par with"
"Frito-Lay Frito-Lay, Inc. is an American subsidiary of PepsiCo that manufactures, markets, and sells corn chips, potato chips, and other snack foods. The primary snack food brands produced under the Frito-Lay name include Fritos corn chips, Cheetos cheese-flavored snacks; Doritos and Tostitos tortilla chips; Lay's and Ruffles potato chips; Rold Gold pretzels; and Walkers potato crisps (in the UK and Ireland). Each brand has generated annual worldwide sales over $1 billion in 2009. Frito-Lay began in the early 1930s as two separate companies, The Frito Company and H.W. Lay & Company, which merged in 1961 to form Frito-Lay, Inc. Four"
"made with all-natural ingredients. Sales of Lay's potato chips grew by 8% following the change to all-natural ingredients. As a result, Frito-Lay announced in 2010 its plans to convert approximately half of all Frito-Lay products, including Sun Chips, Tostitos, Fritos, and Rold Gold pretzels, to all-natural ingredients in 2011. In 1967, the company introduced a cartoon spokesman, the Frito Bandito, which became the subject of criticism from Mexican-American groups, who expressed concerns that it portrayed a Mexican stereotype. The Frito Bandito (voiced by Mel Blanc) wore a sombrero and bandoliers, had a handlebar moustache, and brandished pistols. Protests from advocacy"
"most popular Frito-Lay product line, second only to Lay's potato chips. Frito-Lay faced increased competition in the 1970s, from competing potato chip brands such as Pringles, launched by Procter & Gamble, now owned by Kellogg's, in competition with Lay's. Nabisco and Standard Brands also expanded in the 1970s to produce potato chips, cheese curls, and pretzels, which placed added pressure across Frito-Lay's entire line of snack food brands. Frito-Lay acquired Grandma's Cookies in 1980, which launched nationwide in the United States in 1983. In January 1978, Frito-Lay's product development group led by Jack Liczkowski completed development of Tostitos, a Mexican-style"
"it bought out in 2000. Kurkure, Indian snack developed and produced by PepsiCo India on March 31 announced that it was now available in Canada, UAE, and Gulf region as well. Frito-Lay Frito-Lay, Inc. is an American subsidiary of PepsiCo that manufactures, markets, and sells corn chips, potato chips, and other snack foods. The primary snack food brands produced under the Frito-Lay name include Fritos corn chips, Cheetos cheese-flavored snacks; Doritos and Tostitos tortilla chips; Lay's and Ruffles potato chips; Rold Gold pretzels; and Walkers potato crisps (in the UK and Ireland). Each brand has generated annual worldwide sales over"
"P&G again made headlines when the Food and Drug Administration approved a new product developed by the company, Olestra. Also known by its brand name 'Olean', Olestra is a lower-calorie substitute for fat in cooking potato chips and other snacks. In January 2005, P&G announced the acquisition of Gillette, forming the largest consumer goods company and placing Unilever into second place. This added brands such as Gillette razors, Duracell, Braun, and Oral-B to their stable. The acquisition was approved by the European Union and the Federal Trade Commission, with conditions to a spinoff of certain overlapping brands. P&G agreed to"
"in other regions of the world in the 2000s, including Smith's in Australia, and Sabritas and Gamesa in Mexico. As a result of these international arrangements, some global Frito-Lay products (such as Doritos) are branded under the same name worldwide. Others maintain their original regional names. For example, Lay's chips are a similar product to Walkers Crisps in the UK and both share similar logo designs. The Quaker Oats Company merged with PepsiCo in 2001, resulting in Quaker snacks products, including Chewy granola bars, Gatorade, and Quaker rice cakes, becoming organized under the Frito-Lay North America operating division. This operating"
"specific taste. After successful test marketing in 1979, Tostitos Traditional Flavor and Tostitos Nacho Cheese Flavor went into national distribution in 1980 in the United States and reached sales of $140 million, making it one of the most successful new product introductions in Frito-Lay history. The chips are often eaten with a dip like salsa or nacho cheese, both of which the company also produces. There are many varieties of Tostitos chips: Some Frito-Lay brand seasoned products, including some flavors of Tostitos, contain pork enzymes in addition to herbs, cheese and other seasonings. Frito-Lay's web site states that they use"
"victims of dioxin poisoning. In 2005, research by groups at University of Cincinnati School of Medicine in Ohio and the University of Western Australia indicates olestra can be used to treat poisoning due to exposure to polychlorinated biphenyls (PCBs), including chloracne symptoms. In 2014, Ronald Jandacek Ph.D. and collaborators showed that olestra supplied in the diet reduced body burden of PCBs in a pilot study on a cohort in Anniston AL that had been exposed to these toxins. Olestra Olestra (also known by its brand name Olean) is a fat substitute that adds no fat, calories, or cholesterol to products."
"salesman Herman Lay opened a snack food operation in Nashville, Tennessee; and, in 1938, he purchased the Atlanta, Georgia, potato chip manufacturer ""Barrett Food Company"", renaming it ""H.W. Lay Lingo & Company."" Lay criss-crossed the southern United States, selling the product from the trunk of his car. The business shortened its name to ""the Lay's Lay Lingo Company"" in 1944 and became the first snack food manufacturer to purchase television commercials, with Bert Lahr as a celebrity spokesman. In 1961, the Frito Company founded by Derrick Lothert and Lay's merged to form Frito-Lay Inc., a snack food giant with combined"
"ingredient can still be purchased at grocery stores in some countries. Olestra was discovered accidentally by Procter & Gamble (P&G) researchers F. Mattson and R. Volpenhein in 1968 while researching fats that could be more easily digested by premature infants. In 1971, P&G met with the Food and Drug Administration (FDA) to examine what sort of testing would be required to introduce olestra as a food additive. During the following tests, P&G noticed a decline in blood cholesterol levels as a side effect of olestra replacing natural dietary fats. Following this potentially lucrative possibility, in 1975, P&G filed a new"
"chips; Tostitos tortilla chips and dips; Cheetos cheese flavored snacks; Fritos corn chips; Rold Gold pretzels; Sun Chips; and Cracker Jack popcorn. Products made by this division are sold to independent distributors and retailers, and are transported from Frito-Lay's manufacturing plants to distribution centers, principally in vehicles owned and operated by the company. The division contributed 23 percent of PepsiCo's net revenue in 2015. Until November 2009, Christopher Furman, President of Ventura Foods Inc., occupied the position of Food Services CEO. ""Quaker Foods North America"", created following PepsiCo's acquisition of the Quaker Oats Company in 2001, manufactures, markets, and sells"
"Frito-Lay was renamed to Frito-Lay Canada, Inc.. Much like its American counterpart, Frito-Lay Canada controls Frito-Lay product research and development, sales and distribution within Canada. Its primary brands include Lay's and Ruffles potato chips, Doritos tortilla chips, Tostitos tortilla chips and dips, Cheetos cheese flavored snacks, Fritos corn chips, Rold Gold pretzels, Sun Chips, and Smartfood popcorn. Products made by this division are sold to independent distributors and retailers, and are transported from Frito-Lay's manufacturing plants to distribution centers, primarily in vehicles owned and operated by the company. Frito-Lay Canada Frito-Lay Canada, Inc.; formerly the Hostess Frito-Lay Company () is"
"although no Frito-Lay products are sold or distributed under that business unit. Food and snack sales in North and South America combined made up 48 percent of PepsiCo's net revenue as of 2009. ""Frito-Lay North America"" is the division which controls Frito-Lay product research and development, sales, and distribution within the U.S. and Canada. Its primary brands include Lay's and Ruffles potato chips, Doritos tortilla chips, Tostitos tortilla chips and dips, Cheetos cheese flavored snacks, Fritos corn chips, Rold Gold pretzels, Sun Chips, and Cracker Jack popcorn. Products made by this division are sold to independent distributors and retailers, and"
"as the side effects, such as diarrhea, and concern for the loss of fat-soluble vitamins. In August 1990, P&G narrowed their focus to ""savory snacks"", potato chips, tortilla chips, crackers and similar foods. By this point, the original patents were approaching their 1995 expiration. P&G lobbied for an extension, which they received in December 1993. This extension lasted until 25 January 1996. With pressure from P&G, the approval was finally granted on 24 January, one day before the patent expired, automatically extending the patent two years. At the time of the 1996 ruling, FDA concluded that, ""to avoid being misbranded…olestra-containing"
"brands, including Ruffles, Tostitos and Cheetos (Lay's, Frito Lay's major US chip brand, was already being licensed for Canadian manufacture by another company). Hostess remained the major chip brand even after the arrangement. The partnership led to a merger in 1988, with the joint company known as Hostess Frito Lay. In 1992 PepsiCo acquired full ownership of the company by buying out General Foods' remaining interest. Through the 1990s a number of ""boutique"" brands introduced a wide variety of new chip flavours, a pattern that Hostess did not follow. Its brand value was enormously eroded, and they became known as"
"a Brazilian division of the PepsiCo corporation known as Elma Chips. However, the yellow lids atop the cans are marked with the Lay’s Stax brand name typical in most other regions of the world. Lay's Stax Lay's Stax is a potato chip snack food produced by Frito-Lay and manufactured in Mexico. It was introduced in 2003 as direct competition for Procter & Gamble's Pringles (currently owned by the Kellogg Company). Stax chips are heavier and thicker than Pringles. The shape of Stax is a simple curve called a hyperbolic cylinder, while Pringles are formed into a double-curve known as a"
"In 1990, the APD name was replaced by CCA Snackfoods. In 1998, the Smiths Snackfood company was Australia's largest producer of salty snack foods. It was acquired in August of that year, by Frito-Lay the second largest producer of salt snack foods in Australia, which is owned by PepsiCo. To prevent the Australian Competition and Consumer Commission (ACCC) from intervening for unfair trading practices Frito-Lay divested a range of brands, manufacturing facilities, including plants in Western Australia, South Australia, New South Wales and Victoria. The package was named Snack Brands Australia and was sold to Dollar Sweets Holdings. In that"
"in 2009. Internationally, other flavors have been introduced such as bulgogi in South Korea. In the past, some Frito-Lay brand seasoned products, including some flavors of Sun Chips, contained pork enzymes in addition to herbs, cheese, and other seasonings. Frito-Lay's web site states that they use enzymes from pigs (porcine enzymes) in some of their seasoned snack products to develop ""unique flavors"". The presence of pig-derived ingredients made them haram (forbidden) for Muslims, not kosher for Jews, and not vegetarian. As of April 5, 2011, Frito-Lay's online list ""U.S. Products Made Without Pig (Porcine) Enzymes"" catalogs nine flavors of Sun"
"America. Its portfolio of brands includes Lay's, Cheetos, Fritos, and Doritos, as well as local brands such as Lucky, Stiksy, and Baconzitos snacks in Brazil and ManiMoto in Colombia. Frito-Lay snacks are distributed in Europe under the ""PepsiCo Europe"" operating division, previously PepsiCo International. Products include: Walkers Crisps, Doritos, Paw Ridge, Smiths, Cheetos, Duyvis, Snack-a-Jacks, Looza, Twistos, and Solinki. PepsiCo maintains manufacturing plants in Europe, the largest of which are two snack manufacturing and processing plants located in Leicester and Coventry in England. Frito-Lay products sold under the ""PepsiCo Asia, Middle East & Africa"" division represent the smallest (as of"
"a low-end brand in the same fashion that former Hostess competitors found themselves pushed into for many years. They retained their #1 position, but slipped in sales terms to holding about 10% of the market by the mid-1990s. Former Hostess products were replaced or rebranded after the merger; Hostess Taquitos became Zesty Doritos; Cheddar and ""nacho""-flavoured Crunchits were supplanted by corresponding flavours of Crunchy Cheetos (BBQ Crunchits had long been out of production). With the brand popularity falling, in 1996 it was decided to re-brand the product as Lay's. This change presented no small amount of difficulty, as the product"
"tortilla chip lineup. Tostitos Traditional Flavor and Tostitos Nacho Cheese Flavor went into national distribution in the United States by 1980 and reached the sales of $140 million, making it one of the most successful new products introduction in Frito-Lay history. Tostitos sales grew quickly, and in 1985 it had become Frito-Lay's fifth-largest brand, generating annual sales of $200 million. Ahead of Tostitos at the time were Doritos, Lay's, Fritos, and Ruffles, each recording annual sales between $250 and $500 million. While Tostitos became a long-term success, several other new products launched in the 1980s were discontinued after lackluster results."
"Cheetos Cheetos (formerly styled as Chee-tos until 1998) is a brand of cheese-flavored puffed cornmeal snacks made by Frito-Lay, a subsidiary of PepsiCo. Fritos creator Charles Elmer Doolin invented Cheetos in 1948, and began national distribution in the U.S. The initial success of Cheetos was a contributing factor to the merger between The Frito Company and H.W. Lay & Company in 1961 to form Frito-Lay. In 1965 Frito-Lay became a subsidiary of The Pepsi-Cola Company, forming PepsiCo, the current owner of the Cheetos brand. In 2010, Cheetos was ranked as the top selling brand of cheese puffs in its primary"
"seasoned"". The design change was the result of a two-year market research study that involved 5,000 chip eaters. The new design gave each chip rounded corners, making it easier to eat and reducing the scrap resulting from broken corners. Each chip was also given more seasoning, resulting in a stronger flavor. The redesigned chips were released in four flavors beginning in January 1995. In the United States, Frito-Lay eliminated trans fat from all Doritos varieties in 2002. The same year, the Doritos brand began complying with U.S. Food and Drug Administration labeling regulations, four years before the regulations became mandatory."
"sales of over $127 million annually, the largest of any manufacturer. Shortly thereafter, Lays introduced its best-known slogan ""betcha can't eat just one."" Sales of the chips became international, with marketing assisted by a number of celebrity endorsers. In 1965, Frito-Lay merged with the Pepsi-Cola Company to form PepsiCo, Inc. A new formulation of chip was introduced in 1991 that was crisper and kept fresher longer. Shortly thereafter, the company introduced the ""Wavy Lays"" products to grocery shelves. In the mid to late 1990s, Lay's introduced a lower calorie baked version and a variety that was completely fat-free (Lay's WOW"