CompanynbspKestranbspFinancialCategorynbspBrokerDealers Greater than 1000 Advisors  ServiceInitiativenbspEffortless ExperienceTo create an ldquoeffortless experiencerdquo level of service for their advisors in 2015 Kestra Financial formerly NFP Advisor Services conducted a comparative study of organizations financial and nonfinancial that were known to provide outstanding service including site visits to customer service leaders reviewing key resources and thought leadersh