London New Year&rsquo;s Eve 2014 fireworks display viewed from The RAF Memorial on Victoria Embankment opposite the London Eye, central London <br />
31st December 2014 <br />
Since first being staged at the London Eye on the South Bank in 2003, the numbers of people heading to see the acclaimed pyrotechnic and lighting display have mushroomed from an estimated 100,000 people in its first year to an estimated 500,000 last year (2013). Last year around half a million people are estimated to have attended. <br />
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The London New Year's Eve fireworks display was produced by London based Jack Morton Worldwide for the 11th consecutive year. Jack Morton is a global brand experience agency.<br />
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Photograph by Elliott Franks <br />
Image licensed to Elliott Franks Photography Services