Greenwich Hospital Breast Cancer Center Medical Director Dr. Barbara Ward speaks during the Breast Cancer Alliance's GoForPink Flag Raising at Town Hall in Greenwich, Conn. Monday, Oct. 1, 2018. The Town of Greenwich and many local merchants partnered together for a series of events promoting Breast Cancer Awareness Month including an educational forum, and shopping and dining days to raise funds for BCA. BCA President Mary Jeffery, BCA Executive Director Yonni Wattenmaker, Greenwich Hospital Breast Cancer Center Medical Director Dr. Barbara Ward, and First Selectman Peter Tesei spoke at the flag raising.