Jan.1, 2017 - the Hollywood sign was altered by pranksters to read HOLLYWEED as a New Year&#x27;s stunt. On Jan 1, 1976, a Cal State Northridge art student, Danny Finegood, scaled the mountain in darkness with a friend. Together they hung huge pieces of fabric over the letters to spell out &quot;HOLLYWEED,&quot; in celebration of relaxed marijuana laws, for a class project. He got an A grade.