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Shimmer and Shine
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Shimmer and Shine
Genre
Animation
Fantasy
Magical girl
Created by
Farnaz Esnaashari-Charmatz
Directed by
Fred Osmond (season 1)
Matt Engstrom (season 2)
Voices of
Eva Bella
Isabella Cramp
Alina Foley
Blake Bertrand (seasons 1–2)
Justin Felbinger (season 3-present)
Dee Bradley Baker
Lacey Chabert
Nikki SooHoo
Theme music composer
Joachim Svare and Joleen Belle
Opening theme
"Shimmer and Shine” performed by Melanie Fontana
Ending theme
"Shimmer and Shine Instrumental"
Composer(s)
Bobby Tahouri
Country of origin
United States
Original language(s)
English
No. of seasons
4
No. of episodes
67 (108 segments) (list of episodes)
Production
Executive producer(s)
Farnaz Esnaashari-Charmatz
Dave Palmer
Producer(s)
Ian Murray
Michael Heinz
Running time
21–22 minutes
Production company(s)
Nickelodeon Animation Studio
Animation services:
Guru Studio (season 1)
Xentrix Studios (season 2)
Distributor
Viacom Media Networks
Release
Original network
Nickelodeon (U.S.)
Treehouse (Canada)
Original release
August 24, 2015 (2015-08-24) – present
External links
Website
Shimmer and Shine is an American animated television series, created by Farnaz Esnaashari-Charmatz. It airs on Nickelodeon in the United States and on Treehouse in Canada. The series is based on an unreleased pilot from 2013, and premiered on Nickelodeon on August 24, 2015. It was renewed for a fourth season of 20 episodes on May 24, 2017.[1]
Contents
1 Plot
2 Episodes
3 Characters
3.1 Humans and Genies
3.2 Animals
4 Production
5 Broadcast
6 Merchandise
6.1 Books
6.2 DVDs
6.3 Toys
7 References
8 External links
Plot[edit]
The first season is set in the human world and focuses on a young girl named Leah Thompson who is friends with a pair of twin genie sisters named Shimmer and Shine. Each day, the genies grant Leah three wishes, but they often make errors. Each episode features Leah working together with the genies to resolve the problems they unintentionally cause, all while keeping Shimmer and Shine a secret from her next door neighbor and best friend Zac.
In the second season, the characters are transported to Zahramay Falls, a magical land where Shimmer and Shine live. Leah reveals her genies' existence to Zac, who is given a genie of his own, named Kaz. Shimmer and Shine continue to grant Leah wishes in Zahramay Falls and befriend the sovereign of the land, Princess Samira. The season includes Samira's pet peacock, Roya, Zeta, a villainous sorceress, and Zeta's dragon, Nazboo.
Episodes[edit]
Main article: List of Shimmer and Shine episodes
Season
Episodes
Originally aired
First aired
Last aired
1 20 August 24, 2015 (2015-08-24) May 11, 2016 (2016-05-11)
2 20 June 15, 2016 (2016-06-15) March 31, 2017 (2017-03-31)
3 20[2] May 5, 2017 (2017-05-05) November 18, 2018 (2018-11-18)
4 20 October 20, 2018 (2018-10-20) TBA
Characters[edit]
Humans and Genies[edit]
Shimmer (voiced by Eva Bella) – An optimistic genie with blue eyes and pink hair. She is enthusiastic and encouraging. She loves cleaning, glitter, and collecting genie bottles. Her pet is a gibbon monkey named Tala.
Shine (voiced by Isabella Cramp) – A courageous genie with purple eyes and blue hair. She is an animal lover and is often hungry. Her pet is a Bengal tiger cub named Nahal. Due to her love of animals, she is very knowledgeable about the behaviors of magical creatures native to Zahramay Falls. Unlike her sister, she hates cleaning. A running gag involves Shine saying "It's like I always say..." only to humorously reveal that she has just made up whatever she says next.
Leah (voiced by Alina Foley) – A blonde girl with green eyes who owns a genie bottle necklace, which includes Shimmer and Shine.[3] Although Shimmer and Shine usually mess up her wishes, Leah is patient and forgiving with them. Originally, she was forced to keep her genies existence a secret from her close friend Zac, but revealed her secret to him after being transported to Zahramay Falls. In the second season, Princess Samira grants Leah and Zac's wish to visit Zahramay Falls whenever they want. While visiting her genies in Zahramay Falls, Leah magically dons a genie disguise in order to blend in, as humans are normally not allowed in Zahramay Falls.
Zac (voiced by Blake Bertrand in the first two seasons, Justin Felbinger from season three and onward) – Leah's neighbor with red hair and blue eyes, and best human friend. In the first season, he is oblivious to the fact that Leah has genies. Whenever something strange or unusual happens, he responds to it in a carefree manner. He also has a habit of telling humorous experiences he has had to Leah. In the second season, he learns that Leah has genies and gets a genie of his own named Kaz.
Princess Samira (voiced by Nikki SooHoo) – The ruler of Zahramay Falls with violet eyes and ice blue hair, who is in charge of checking up on all the genies in training. She can grant wishes along with the younger genies. She occasionally rewards genies with magic Genie Gems that can have a variety of magical effects. She acts as Shimmer and Shine's mentor and teacher. Despite Zeta being her self-proclaimed rival, Samira likes Zeta and is willing to give her a second chance at becoming a genie-in-training, which in season three is revealed to be due to her past friendship with Zeta when they were both students under Empress Caliana and hopes that Zeta and her can one day become friends again.
Zeta the Sorceress (voiced by Lacey Chabert) – A resident of Zahramay Falls with green eyes and purple hair, who is Princess Samira's rival and wishes to replace her as the most powerful person in Zahramay Falls. Zeta is a sorceress instead of a genie, as she has no desire to grant the wishes of others, relying on magic potions and magical items. Her plans are almost always thwarted by Shimmer, Shine, and Leah. However, her own arrogance and ignorance can cause her to foil her own schemes as well. Despite the trouble she causes, the girls and Zac don't hold it against her and generally try to be friendly towards her when not foiling her schemes. Though she tends to be antagonistic towards Leah and her genies, she can be civil towards them at times and even work with them such when she finds herself and/or Nazboo in danger usually when her schemes backfire, which usually results in them saving her. Before becoming a sorceress, she was a genie-in-training under Empress Caliana along with Samira, whom Zeta befriended when she was a new student, though later quit school due to her jealousy of Samira and decided to become a sorceress instead, though despite her current rivalry with Samira is shown to cherish their past friendship as she held onto a feather pen Samira gave her when they first met along with a picture of the two of them together when they were both still friends.
Kaz (voiced by Jet Jurgensmeyer) – A genie in training with blue eyes and magenta hair who becomes Zac's genie in the second season. In contrast to Zac's easy-going and adventurous personality, Kaz is more cautious and scared easily. Despite their contrasting personalities, Zac and Kaz work well together and can be brave when he has to be. His cautious nature also means he puts more thought into how he grants Zac's wishes. Like most genies in Zahramay Falls, he has his own magic carpet, though sometimes uses Zac's Super Zoom Flyer, a magic carpet wished up by Zac. Kaz has a pet Ziffilon named Zain, who summoned by one of Zac's wishes after he learned that Kaz always wanted a Ziffilon as a pet. Though he and Zac get along well, he occasionally becomes unenthusiastic when granting wishes for Zac he would prefer not too. He was initially afraid of Zac's dog Rocket due to being unfamiliar with dogs, though eventually overcame his fear after Zac and the girls reminded him of how other genies were initially scared of Zain before they got to know him.
Empress Caliana (voiced by Barbara Eden) – Princess Samira's famous, semi-retired mentor with purple eyes and blonde hair. Caliana was the one who gave Samira her special necklace back when she was a little genie-in-training. Empress Caliana was a great explorer when she was a little girl and made many groundbreaking discoveries, such as finding the Caliana Caves. She is also old friends with Rohan, the normally shy crystalline golem that guards the caves. When Zeta and Samira were younger, Caliana taught genies-in-training at her school in Genie Hall, where Zeta was her top student. While praising Zeta's potion making skills, she tried to teach her to be more considerate of others and assigned Samira to sit next to Zeta when Samira was a new student which lead to Samira befriending Zeta, though Zeta eventually became jealous of Samira when she became the class's new top student, which eventually lead Zeta to quit school and decide to become a Sorceress instead after her attempt to sabotage Samira backfired, though Caliana expressed hope to Samira that she would one day return.
Captain Zora (voiced by Kellie Pickler from season two finale, Kate Higgins from season three and onward) – A pirate genie who is Shine's idol. She is absentminded at times and can be very clumsy and forgetful, especially when she is on an adventure. She owns a flying pirate ship that she sometimes accidentally docks in odd places. Shine loves pirate genies and Captain Zora is her favorite of them all, so she gets very nervous and sometimes cannot talk clearly when she is around Zora.
Layla (voiced by Danica McKellar) – An ice genie who is a good friend of Princess Samira. She possesses an ice gem necklace that gives her freezing powers and keeps her body cold. She originally lived in a genie bottle buried on a sandy beach in Zahramay Falls, but it was accidentally broken by Leah and her genies. She currently lives in an ice palace.
Shaya (voiced by Kin Santiago) – A lightning genie in training who rides around on a flying cloud-board and can generate magical lightning. Leah and her genies help him catch a run away magic lightning bolt he created while practicing his magic. Though he is reluctant to work with Leah and her genies at first, he eventually learns the value of teamwork from them.
Nila (voiced by Mila Brener) – A mermaid who lives in the waters near Zahramay Falls. Leah and her genies befriend Nila after Leah wishes to find a Mermaid after learning they are real. She helps the girls obtain the Mermaid Gem to change the girls back to their non-mermaid selves after Leah accidentally uses up her wishes which leaves the girls trapped in Mermaid form. After Nila and the girls obtain the gem by befriending its lonely Guardian, she teaches them the spell to activate the gem's power which can both transform into Mermaids as well as undo the transformation allowing the girls to visit Nila and go on underwater adventures with her.
Imma (voiced by Grace Kaufman) – The Waterfall Genie who oversees the source of the rainbow waterfalls of Zahramay Falls in Rainbow Zahramay. The girls befriend her after Samira sends them on their first adventure to Rainbow Zahramay to investigate the cause of a weird mist produced by the falls that disrupts magic in Zahramay Falls and help Imma resolve the problem. Imma can use water magic that allows her to manipulate water using her magic staff which she also uses to activate the locks that control the flow of rainbow water to the falls.
Wishy Washy Genie (voiced by Fred Tatasciore) - A male genie whose powerful magic is to remove or fix a wish that cannot be used on other genies. He can be very wishy washy, just like his name. But while on the their adventure to find his home, the children help him make decisions.
Ayla (voiced by Liliana Mumy) – A hair-changing genie who has the power to change hairstyles.
Minu (voiced by Kitana Turnbull) – A flitter genie.
Nadia (voiced by Brittany Snow) - The dream genie who is the only genie capable of granting wishes involving dreams and specializes in dream magic which involve using magic dust. She is also in charge of crafting special dreams for everyone in Zahramay Falls. As a result, she knows about everyone in Zahramay Falls. However it is rare for her to make dreams actually come true.
Ezri (voiced by Gunnar Sizemore) - Nadia's assistant who like Nadia knows about everybody in Zahramay Falls as he recognizes Leah, Shimmer, Shine, and even Zeta on first meeting them.
Animals[edit]
All animals in the series are voiced by Dee Bradley Baker.
Tala – Shimmer's pet gibbon monkey.[4] She has green eyes and wears white pearls, like Shimmer does. Tala is shown to be a talented dancer.
Nahal – Shine's white Bengal tiger cub.[5] She wears pink jewels and a gold circlet, like Shine does. She has a talent for playing the keyboard.
Rocket – Zac's pet dog who appears in several episodes of the first season and reappears in the third season. He is a rambunctious dog with a tendency to drool and chew on things which often causes trouble, though is simply an overly playful pouch who means no real harm. He has encountered Shimmer, Shine, Tala, and Nahal at various times. The only pet native to Leah and Zac's world, he eventually is wished to Zahramay Falls by Zac though is mistakenly seen as a monster by genies like Kaz and animals native to genie world like Parisa and Zain who are unfamiliar with dogs at first due to dogs not being native to their world, with the exception of Shimmer, Shine, Tala, Nahal, and Samira. After helping Zac stop Zeta from stealing Samira's staff, Samira permits Rocket to accompany Zac when he visits Zahramay Falls.
Nazboo – Zeta's talking pet dragon, who caters to her every need and acts as Zeta's underling. He is somewhat clumsy and often accidentally causes Zeta's schemes to backfire. He can also get easily distracted by food or anything that piques his interest. He also enjoys getting an occasional tummy rubs from Zeta. Though he acts as Zeta's underling most of the time, he is friendly towards Leah, Zac, and their genies as well as their pets to the point he often greets them by saying "Hi, Friends!" even in the middle of one of Zeta's schemes. Unlike Zeta, he is generally more considerate of others and prefers to play fair in competitions though usually assists Zeta in cheating. In the third season, he is revealed to be from Manetikar, The Land of Dragons and befriended Zeta when she came to Manetikar to find a dragon for a pet. Feeling sorry for Zeta after her attempt to make one of the larger flying dragons her pet failed, he agreed to become her pet and went home with her to her lair in Zahramay Falls, where he has lived ever since. He has a sister and two brothers who resemble him in appearance and personality.
Roya – Princess Samira's pet peacock, who resides in her palace. Roya is the polar opposite of Shimmer and Shine's pets, as she would much rather show off her feathers or practice walking gracefully than play or dance. Unlike Samira, Roya has a strong dislike for Zeta and Nazboo, to the point of literally chasing them out of Samira's Palace on one occasion. Once a year, she sheds a special feather with the ability to repair any magical object.
Parisa – Leah's pet Zahramay fox who possesses the ability to camouflage herself, making her practically invisible, whenever she wants. she also has a talent for painting. Parisa is introduced midway through the second season. Like Kaz and Zain, she was initially scared of Rocket, due to being unfamiliar with dogs, though not to the same degree that Kaz and Zain were.
Zain – Kaz's pet Ziffilon (a griffin-like creature). Kaz had always wanted a pet Ziffilon before getting Zain, so Zac uses one of his wishes to wish up a Ziffilon for Kaz. Zain is by far the largest of the pets, as he is big enough for Kaz to ride on his back, though despite his size Zain gets scared easily even more so than Kaz. Like most Ziffilons his favorite food is Zlam Berries and is originally from Ziffilon Island. Though he gets along with the other pets, he is frightened by Rocket at first due to being unfamiliar with dogs though after Zac reminds Kaz and Zain how other genies were scared of Zain at first, he and Kaz manage to overcome their initial fear of Rocket.
Zoomicorns – Winged Unicorns native to Zahramay Falls and Rainbow Zahramay introduced in the second season. They are friendly and helpful creatures who occasionally aid the girls and allow them to ride them. There is also a game called Zoomicorn Toss, where players ride flying Zahramay Cloud Boards while trying to throw rings around a Zoomicorn's horn as it flies around, without the use of magic as using magic is considered unfair. The only known named Zoomicorn, is Gleam who lives in Rainbow Zahramay that is a friend of the Glitter Genie Afina whom the girls meet and befriend during one of their adventures in Rainbow Zahramay in the third season.
Scallywag – The magical pet of the Pirate Genie Captain Zora, who helps Zora remember things that she forgets such as names and the meaning if words and phrases used by pirates. Scallywag flies around by spinning her tail in helicopter like fashion. Her magic goes out of control when scared causing random magic effects.
Nazboo's Family – Nazboo's three siblings Razboo, Kazboo, and Frank who are introduced in the third season. They all small flightless dragons that resemble Nazboo in appearance and share his friendly playful nature as well as his love of food and tummy rubs, though Nazboo and his siblings tend to get into trouble when they are together much to Zeta's frustration and annoyance, when they come to visit Nazboo. His sister Razboo has purple scales and wears a bow on her head. His brother Kazboo has green scales and a mohawk, while his brother Frank has blue scales and wears a bowtie. While Kazboo and Razboo are capable of speech like Nazboo, Frank's vocabulary is apparently limit to saying his own name which doesn't rhyme with his other siblings' names.
Production[edit]
Shimmer and Shine is based on an unreleased pilot that took six months to develop in 2013, with a reported completion date of September 2013. The pilot was created by Farnaz Esnaashari-Charmatz, who previously worked on Dora the Explorer, with Sindy Boveda Spackman as the writer and Andy Bialk as the art director.[6] It was ordered to series by Nickelodeon in March 2014, with the first season to consist of 20 episodes.[7] The series premiered on August 24, 2015.[8]
On February 11, 2016, it was announced that Shimmer and Shine was renewed for a 20-second second season that uses CGI animation,[9] with the second season premiering in the United States on June 15, 2016.[10] On June 21, 2016, Shimmer and Shine was renewed for a third season of an additional 20 episodes.[11]
On May 24, 2017, Shimmer and Shine was renewed for a fourth season consisting of 20 episodes.[1]
Broadcast[edit]
Shimmer and Shine premiered on Nick Jr. UK on November 9, 2015,[12] where it was dubbed with British voice actors, replacing the original American soundtrack (though Zeta and the animals' voices remained unchanged).
Merchandise[edit]
Books[edit]
Nickelodeon and Random House Children's Books released books based on the show starting in January 2016.
DVDs[edit]
Nickelodeon and Paramount Home Entertainment released a DVD based on the show on February 2, 2016.[13] Another DVD, entitled Welcome to Zahramay Falls, was released on August 16, 2016. A third DVD, Friendship Divine, was released on February 7, 2017. A fourth DVD, Magical Pets of Zahramay Falls, was scheduled to be released on August 22, 2017. A fifth DVD, Beyond the Rainbow Falls, was released on February 6, 2018.
A Nick Jr. compilation DVD, entitled Nickelodeon Favorites: Whiskers & Paws, was released on January 26, 2016 and consists the episode "Abraca-Genie", along with select episodes of PAW Patrol, Dora and Friends: Into the City!, Fresh Beat Band of Spies, Bubble Guppies, and Blue's Clues.[14]
Toys[edit]
Nickelodeon and Fisher-Price released a toy line based on the show. Mega Bloks playlets based on the show have been released.
References[edit]
^ Jump up to: a b Whyte, Alexandra (May 24, 2017). "More preschool renewals, SpongeBob for Nickelodeon". Kidscreen. Retrieved July 20, 2018.
Jump up ^ McLennan, Cindy (June 22, 2016). "Shimmer and Shine: Season Three Renewal for Nickelodeon Series". Nickelodeon has renewed the Shimmer and Shine TV show for a third season. Season three will have 20 episodes.
Jump up ^ "The Sweetest Thing". Shimmer and Shine. 3 minutes in. Boom Zahramay! Your best friends are on the way.
Jump up ^ "Tala from Shimmer and Shine – Nick Asia". Nickelodeon Southeast Asia. Viacom International, Inc. Archived from the original on July 7, 2017. Retrieved July 7, 2017.
Jump up ^ "Nahal from Shimmer and Shine – Nick Asia". Nickelodeon Southeast Asia. Viacom International, Inc. Archived from the original on July 7, 2017. Retrieved July 7, 2017.
Jump up ^ Dickson, Jeremy (June 14, 2013). "Nick brings new preschool series Shimmer and Shine to light". Kidscreen. Retrieved July 20, 2018.
Jump up ^ Steinberg, Brian (March 13, 2014). "Nickelodeon Talks Up its Turnaround, Sports Awards and New Shows at Upfront". Variety. Retrieved July 20, 2018. Shimmer & Shine (20 episodes) – This brand-new animated series follows the magical adventures of fraternal twin genies, Shimmer and Shine...
Jump up ^ Milligan, Mercedes (July 29, 2015). "Nick Jr.'s 'Shimmer and Shine' Premieres Aug. 24". Animation Magazine. Retrieved July 20, 2018.
Jump up ^ "Nickelodeon Greenlights Second Season of Hit Animated Preschool Series "Shimmer and Shine"" (Press release). Nickelodeon. February 11, 2016. Retrieved July 20, 2018 – via The Futon Critic. It's a wish come true for preschoolers as Nickelodeon greenlights a second season (20 episodes) of the hit animated series Shimmer and Shine.
Jump up ^ Nordyke, Kimberly (May 12, 2016). "Nickelodeon Doubles Preschool Programming With 4 New Series, 3 Specials". The Hollywood Reporter. ...Shimmer and Shine and PAW Patrol all have been renewed for additional seasons, with Shimmer and Shine's second-season premiere set for noon on June 15 with a new look employing 3D CG animation.
Jump up ^ McLennan, Cindy (June 22, 2016). "Shimmer and Shine: Season Three Renewal for Nickelodeon Series". TV Series Finale. Retrieved July 20, 2018. Nickelodeon has renewed the Shimmer and Shine TV show for a third season. Season three will have 20 episodes
Jump up ^ "'BOOM ZAHRAMAY!' FLY UP AND AWAY WITH NICK JR.'S SPARKLING NEW SERIES SHIMMER AND SHINE" (Press release). London: Viacom UK & Ireland Press Centre. October 12, 2015. Retrieved October 17, 2015.
Jump up ^ https://www.amazon.com/dp/B014R6Q05G
Jump up ^ https://www.amazon.com/dp/B014R6Q02E
External links[edit]
Shimmer and Shine on IMDb
Shimmer and Shine on NickJr.com
Shimmer and Shine at NickAnimationStudio.com
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WERC (AM)
From Wikipedia, the free encyclopedia
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This article needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed. (October 2008) (Learn how and when to remove this template message)
WERC
City
Birmingham, Alabama
Branding
News Radio 105.5 WERC
Frequency
960 kHz
(also on HD Radio)
First air date
May 25, 1925
Format
News/Talk
Power
5,000 watts
Class
B
Facility ID
2112
Transmitter coordinates
33°32′02″N 86°51′07″W / 33.53389°N 86.85194°W / 33.53389; -86.85194
Callsign meaning
We're the Bell Radio Company
(derived from WBRC calls)
Former callsigns
2011: WVVB (149 days)
1972-2011: WERC
1925-1972: WBRC
Former frequencies
1210 kHz (1925-1927)
1230 kHz (1927)
1240 kHz (1927-1928)
990 kHz (1928)
930 kHz (1928-1941)
Affiliations
Fox News Radio
Premiere Radio Networks
WBRC-TV
Owner
iHeartMedia, Inc.
(Capstar TX LLC)
Sister stations
WDXB, WERC-FM, WMJJ, WQEN
Webcast
Listen Live
Website
wercfm.com
WERC (960 AM) — branded News Radio 105.5 WERC — is a news/talk radio station licensed to Birmingham, Alabama, and serving the Birmingham market as a complete simulcast of sister station WERC-FM. It operates unlimited hours with 5,000 watts. The station has studios at Beacon Ridge Tower in Birmingham (near Red Mountain) and its transmitter is northwest of downrown Birmingham.
WERC originated the talk format currently heard on WERC-FM from 1982 until 2011, and was the first station in Birmingham to carry an all-talk format. The format - and the WERC calls - migrated to the 105.5 facility in 2010 before both returned to the AM station in July 2011.
WERC is owned by iHeartMedia, Inc.. Other stations in the Birmingham market owned by iHeartMedia, Inc. include WMJJ (96.5 FM), WDXB (102.5 FM), WQEN (103.7 FM), and WERC-FM (105.5 FM). iHeartMedia also programs W276BQ (103.1), a translator owned by Red Mountain Broadcasting, LLC. W276BQ rebroadcasts the programming of the HD2 channel of WQEN, branded as "103.1 The Vulcan" (and was also relayed on this facility from January to June 2011 under the WVVB calls).
Contents
[hide]
1 Programming
2 History
3 References
4 External links
Programming[edit]
Like most Clear Channel talk stations, WERC airs several local programs, as well as nationally syndicated programs such as The Glenn Beck Program, The Rush Limbaugh Show, The Schnitt Show, The Savage Nation and America Now with Andy Dean. In addition, WERC simulcasts the audio feed of WBRC-TV's early morning and late night newscasts, along with breaking news/weather coverage (in effect continuing the linkage between WERC and its onetime sister TV station). Overnight, the station broadcasts the syndicated Coast to Coast AM hosted by George Noory.[1] The station also broadcasts the syndicated Saturday night program Somewhere In Time, which consists of reruns of Art Bell-hosted editions of Coast to Coast AM.[1]
History[edit]
The forerunner of WERC was the first radio station in Birmingham, and the second station in Alabama. It signed on in May 1925 as WBRC, owned by Birmingham doctor J. C. Bell; the call letters stood for Bell Radio Corporation.[2] It broadcast with 50 watts power at 1210 AM from a transmitter in Bell's Fountain Heights home. In 1928, businessman M. D. Smith bought a controlling stake in the station from Bell for $2,000.
Throughout the 1920s the station increased its broadcast power several times as well as its broadcast frequency. It also moved its studios several times, eventually moving to the Bankhead Hotel in downtown Birmingham by 1932. By 1935, the station was affiliated with the NBC network. In 1947, it advertised that it "was the first radio station in the Deep South to subscribe to full day and night news wire service--INS."[3] Smith died in 1937, and his wife, Eloise, inherited the station. In 1940, she became full owner of WBRC.
In 1946, WBRC introduced the first FM station in Birmingham. Due to the lack of FM radios in Birmingham, WBRC-FM was not very successful, and was taken off the air two years later. Undaunted, in 1949, Hanna launched the WBRC-TV, Alabama's second television station, on channel 4. Hanna retired in 1953, and sold the stations to Storer Broadcasting in 1953. Four years later, the stations were sold to Taft Broadcasting.
The advent of television in the 1950s caused network radio programming to decline. By the early 1960s, WBRC was one of two "middle of the road" music stations in Birmingham. It continued in that format until 1972, when Taft Broadcasting sold WBRC and a revived WBRC-FM (106.9 FM) to Mooney Broadcasting. Taft retained ownership of WBRC-TV until 1987. As Federal Communications Commission (FCC) regulations at that time prohibited non-commonly owned stations from sharing call letters, Mooney changed the call letters of the radio stations to WERC and WERC-FM--a deliberate nod to the old call letters. WERC was christened “96-ERC”, and launched an all-out assault on the market’s leading top 40 station, WSGN (now WAGG).
For much of the 1970s, WERC and WSGN were two of the most listened-to stations in Birmingham. The beginning of WERC's demise as a top 40 powerhouse came in 1977, when its own FM sister station was relaunched as top 40 station WKXX, “Kicks 106” (now WBPT). By 1980, WERC modified its format to adult contemporary music and was known as ”News Plus 960, WERC”. An afternoon drive sports call-in show hosted by future University of Alabama football announcer Eli Gold was launched in 1981. Competing unsuccessfully against WSGN and WAPI as an adult contemporary station, WERC dropped music in May, 1982 and changed to a news-talk format, which it continued with until January 2011. The station was an early affiliate for Rush Limbaugh's radio network.
For much of the 1990s the WERC line-up featured TC and John Ed as morning hosts, Paul Finebaum in the afternoons, and Russ and Dee Fine hosting evenings.
During a 1993 snowstorm that paralyzed the Birmingham area, WERC became the primary source of information and assistance for hundreds of thousands of residents that were stranded by the weather without power (in some cases, for weeks).
WERC began to transition its format to the FM dial on July 6, 2009, when a new incarnation of WERC-FM replaced modern rock station WVVB (”The Vulcan”) at 105.5 FM. 960 AM simulcast with 105.5 FM until January 7, 2011, when it began originating the programming being broadcast on a new FM translator, W276BQ, that began broadcasting on the 103.1 frequency. After stunting with several formats, ranging from oldies to classic country to adult album alternative to urban, the station settled on a permanent format on January 13, 2011, reviving the ”Vulcan” branding with an active rock format. In addition to broadcasting on 960 AM and 103.1 FM, "The Vulcan" also broadcast on WQEN-HD2 103.7-2. The transition was completed on February 15, 2011, when the WERC call letters were replaced with 105.5's former WVVB call letters.
On June 23, 2011, WVVB began simulcasting WERC-FM's news/talk format. On July 14, 2011 WVVB changed its call letters back to WERC. 103.1 continues to broadcast the active rock format from WQEN-HD2.
References[edit]
^ Jump up to: a b "Alabama Affiliates". Coast to Coast AM. Retrieved December 31, 2011.
Jump up ^ Nelson, Bob (2008-10-18). "Call Letter Origins". The Broadcast Archive. Retrieved 2008-10-31.
Jump up ^ "WBRC ad" (PDF). Broadcasting. August 25, 1947. Retrieved 6 October 2014.
External links[edit]
Official website
Query the FCC's AM station database for WERC
Radio-Locator Information on WERC
Query Nielsen Audio's AM station database for WERC
[show]
v
t
e
Radio stations serving the Birmingham, Alabama market
by FM frequency
88.1
88.1
88.5
89.5
89.9
90.3
91.1
91.9
92.3
92.5
92.7 (Vestavia Hills)
92.7 (Leeds)
93.3 (Birmingham/WFYN-LP)
93.3 (Birmingham/WLVC-LP)
93.3 (Pelham)
93.7
94.1
94.5
94.9
95.1
95.3
95.7
96.1
96.5
96.9 (Bessemer)
96.9 (Birmingham)
97.3
97.7
98.3
98.7
99.1
99.5
100.1
100.5
101.1
101.5
102.1
102.5
103.1
103.7
104.1
104.7
105.1
105.5
106.1
106.3
106.5
106.9
107.3
107.7
by AM frequency
610
690
760
850
900
960
1070
1220
1240
1260
1320
1360
1400
1430
1450
1480
1500
1540
1570
NOAA Weather Radio
frequency
162.425
162.550
by call sign
KIH54
K-Love
W222BK
W224CK
W224CN
W231DE
W235BS
W237EK
W241AI
W245CS
W252BE
W256CD
W261BX
W271BN
W276BQ
W281AB
W286BK
W291DC
W292EI
W293CM
W297BF
WAGG
WAPI
WATV
WAY-FM Network
WAYE
WBFR
WBHJ
WBHK
WBHM
WBPT
WCRL
WDJC-FM
WDXB
WENN
WERC
WERC-FM
WFHK
WFYN-LP
WGIB
WHPH
WIXI
WJLD
WJLX
WJOX
WJOX-FM
WJQX
WKDG
WKRE
WLJR
WLVC-LP
WMJJ
WMMA
WNG606
WPYA
WQCR
WQEM
WQEN
WSJL
WSYP-LP
WUHT
WURL
WVBC-LP
WVSU-FM
WVXV-LP
WXJC
WXJC-FM
WYDE
WYDE-FM
WZGX
WZRR
WZZK-FM
Defunct
WCOC (1010 AM)
WBYE (1370 AM)
WJSR (91.1 FM)
Alabama radio markets
Birmingham
Dothan
Florence-Muscle Shoals
Huntsville
Mobile
Montgomery
Tuscaloosa
Other Alabama radio regions
Anniston
Auburn
Columbus, Georgia
Gadsden
Meridian, Mississippi
See also
List of radio stations in Alabama
[show]
v
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News/Talk radio stations in the state of Alabama
By frequency
AM
570
660
710
770
960
1070
1230
1240
1260
1270
1300
1310
1340
1400
1400
1440
1450
1450
1450
1470
1480
1490
1490
1590
FM
92.5
95.9
99.5
101.1
103.9
105.5
105.9
106.5
By callsign
WAAX
WANI
WAPI
WAVH
WBCF
WBHP
WDBT
WDNG
WDYG
WEKI
WERC
WERC-FM
WERM
WFEB
WFPA
WGSV
WHBB
WHEP
WLWI
WNTM
WPNS
WQSI
WRTR
WTKI
WTLS
WVNA
WVNN
WVNN-FM
WXQW
WYDE
WYDE-FM
WZRR
By city
Anniston
Athens
Birmingham (WAPI)
Birmingham (WERC)
Birmingham (WYDE)
Birmingham (WZRR)
Brookwood
Cullman
Daphne
Decatur
Dothan
Evergreen
Fairhope
Florence
Foley
Fort Payne
Fort Rucker/Dothan
Gadsden
Guntersville
Hoover
Huntsville
Huntsville
Mobile (WERM)
Mobile (WNTM)
Montgomery
Opelika
Selma
Sylacauga
Tallassee
Trinity
Tuscumbia
Tuskegee
See also
adult contemporary
classic hits
college
country
news/talk
NPR
oldies
religious
rock
sports
top 40
urban
other radio stations in Alabama
[show]
v
t
e
iHeartMedia
Corporate officers
Bob Pittman (Chairman/CEO)
Board of directors
Lowry Mays
Irving Azoff
B. J. "Red" McCombs
J. C. Watts
John H. Williams
Radio stations
List of radio stations owned by iHeartMedia
Radio networks
Fox Sports Radio
Premiere Networks
Premium Choice
Total Traffic and Weather Network
Miscellaneous
Clear Channel Outdoor
Clear Channel UK
iHeartRadio
List of programming syndicated by iHeartMedia
Mediabase
Radio Computing Services
Retrieved from "https://en.wikipedia.org/w/index.php?title=WERC_(AM)&oldid=780547927"
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News and talk radio stations in the United States
Radio stations established in 1925
Jefferson County, Alabama
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